Last week, we joined fellow #CATRA members at the AMM in PEI. Talks covered recycling rates, AI, costs, volumes & retreading. Thank you to Ed Gugenheimer of ARMA, CATRA Chair, & Stephen Yeo for hosting. We look forward to continuing the work ahead #eTracks

Small steps can help reduce tire waste. Our latest article shares practical actions drivers can take during Waste Reduction Week and throughout the year. Read the full article: etracks.ca/blog/wastereducti… #WasteReductionWeek #CircularEconomyMonth #eTracks #TireRecycling

Depending on its condition, a tire may be reused on a vehicle or given a new practical purpose. Our latest article explores these options in Ontario’s used tire management system. Read the full article: etracks.ca/blog/circularecon… #TireReuse #CircularEconomyMonth

It’s #CircularEconomyMonth! To kick off the month, our latest article explores how connected services, reliable information and viable markets help keep Ontario’s end-of-life tires and recovered materials in use. Read the full article: etracks.ca/blog/thecirculare… #eTracks

Where can recovered tire materials go next? Our article on TriplePundit, a publication focused on sustainability & responsible business, explores how these tires are processed & where their materials are used next. Read the full article: triplepundit.com/2026/how-ti… #TireRecycling

Tire recycling helps conserve natural resources, reduce environmental impacts & support a more sustainable future. Our latest article explores the broader environmental benefits of tire recycling & why they matter. Read the full article: etracks.ca/blog/morethanwast… #eTracks

What happens after a tire is collected? It's only the beginning.♻️ End markets turn recovered tire materials into products like playground surfaces, agricultural flooring, landscaping materials, & more. Read the full article: etracks.ca/blog/endmarkets07… #CircularEconomy #eTracks

Happy Labour Day! 🇨🇦 Today, we celebrate the people behind the progress. Thank you to everyone whose hard work, dedication, and talent make a difference each and every day. #LabourDay #eTracks

A tire's second life isn't the end. ♻️ Our latest article explores what it will take to keep recovered materials in use longer and move closer to a truly circular economy. Read more: etracks.ca/blog/can-tires-ev… #CircularEconomy #Sustainability #eTracks

1 contaminated item. 1 disrupted load. Non-tire materials can cause delays, extra handling, & processing challenges across the recycling chain. Clean loads help keep Ontario’s tire recycling network safe & efficient. Keep it clean. Keep it moving. ♻️ #CleanLoads #TireRecycling

Despite ongoing tire collection challenges across Ontario, #eTracks remains focused on collecting & responsibly recycling as many scrap tires as possible. We're working with sites, haulers & processors to keep tires moving, support a #CircularEconomy & provide transparency.

Competition & collaboration both matter in Ontario's recycling sector; a strong system needs both. eTracks shares its perspective on the Competition Bureau's recent comments & why competition needs a coordinated, resilient regulatory framework: etracks.ca/blog/beyond-compe… #eTracks

Rubber-modified asphalt is a growing application that helps create quieter, more durable roads while giving recycled tire rubber a new purpose. Learn how recycled tires are helping shape the future of road construction in our latest blog: etracks.ca/.../where-the-rub… #TireRecycling

Ontario's tire recycling system is designed to adapt, but periods of increased scrap tire volumes present unique operational challenges. Our latest article covers producer obligations, collection vs. reuse & retreading, & proportional collection. 🔗: lnkd.in/gcvi5fvQ

Happy Canada’s Parks Day 🏞 Parks connect us to nature, support biodiversity, and remind us why sustainability matters. Here's to protecting the places we love today and for years to come! #CanadasParksDay #Sustainability #eTracks

Happy Canada Day from all of us at eTracks! 🇨🇦 Wishing everyone a safe, happy, and enjoyable day of celebration. However you're spending the day, we hope you'll keep sustainability in mind. ♻️ #CanadaDay #ProudlyCanadian #eTracks #CelebrateCanada #Sustainability

Sunshine, sour keys, & a great day spent on the course. ⛳️ Thank you to OTDA for hosting a fantastic charity golf tournament. It was great to chat with tire & auto professionals from across the industry & enjoy a day of golf for a great cause. #OTDA #eTracks #GoldSponsor

Only one week to go until OTDA’s 27th Annual Golf Classic! ⛳️ We’re proud to return as a Gold Sponsor and can’t wait to spend the day connecting with tire and auto professionals across the industry. See you on the course! #ProudSponsor #OTDAGolfClassic #eTracks #Community

Though Canadian Environment Week has concluded, it’s the small, everyday actions that keep the momentum going. From reducing waste to making smarter choices about how we travel & what we buy, every step matters. At eTracks, we’re proud to be part of that solution. 🌍 #eTracks