I'm not anti-freelancing.
I *am* against skilled writers being underpaid by people whose biz model seems to demand it.
Fortunately writers today can empower & redefine themselves professionally w/online education.
Even more importantly, here's a better business model ➡️ 🧵 1/5
Replying to @mattressguy_
Local SEO
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Evolve your freelance writing into a digital marketing agency.
Sell solutions for businesses, not articles by the word.
Differentiate yourself from millions of other freelance writers out there.⚡
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
As a writer, once you understand how much SEO helps a prospective client's business, telling them about it is a natural thing.
This is the foundation of your 'sales process':
You offer superlative writing, ➡️ which also attracts search traffic ⬅️.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Run a business you advertise simply by creating content around the thing you're best at.
Inspired by @shl
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
'Empowering" yourself as a writer might not mean learning related digital marketing techniques to enhance your marketability, and that's OK.
But if you're up for a challenge, augment your writing ability with skills like SEO or running Google Ads.
You *will* be rewarded.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Don't define your professional self too firmly by your work history.
Especially in times of rapid economic & technological change.*
Change creates new opportunities.
*Like now.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
The best way to reduce mindless scrolling on Twitter?
Use it to make money.
Once you have a system, cat videos can't compete with $50-$200/day extra cash.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
The way to win freedom is to avoid being chained to consumption.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Having a fluid definition of your professional self is a superpower.
Vastly underrated.
Especially as you become aware of all the ways you can earn online.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Writers: use Twitter
1️⃣ To improve your short-form writing skills and writing consistency
2️⃣ To build your personal brand
3️⃣ As a new channel to make connections, and generate leads
Twitter is vastly underrated for each of these.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Three of the best ways to earn right now:
✅ Affiliate marketing
✅ Copywriting
✅ Client SEO
Protip: focus on only one at first
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
As a writer, remember: learning cutting-edge digital marketing methods needn't distract you from your writing, or somehow change it.
In fact, if using SEO, copywriting, etc. for clients or your own enterprises removes money as a distraction, it might just enhance your writing!
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Writers--
If you can deliver benefits like:
✅ A content marketing strategy
✅ Search traffic
then don't sell them (commoditized) features like:
❌ Word count
❌ Hrs of time
Up your game.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Raising prices reduces the risk of your offer being seen as a *commodity*.
In addition to more money/better margins, that means better clients too.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
For earning online, there's no more broadly applicable skill than writing.
But identifying as a writer shouldn't mean you don't expand your skillset.
Amplifying your writing skills with cutting-edge digital marketing methods transforms your marketability. Embrace it.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Know what pays a lot better than selling fish?
Teaching people or businesses how to fish.
This tweet is not about fishing. #makemoneyonline
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
The path to success runs right thru other people's negativity biases.
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
Writers:
1️⃣Can you create a custom content marketing strategy?
2️⃣Do you understand how SEO brings targeted free visitors from Search?
Then don't only sell writing.
You're a consultant.
Offer the highest form of help you can.
(Corollary: learn content marketing & SEO)
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
As a writer interested in learning digital marketing but feeling overwhelmed, remember: you don't have to learn everything.
Just learn one discipline well enough to help clients.
#SEO #Copywriting #GoogleAds
Empowered Writers ✍️ 💰Helping Writers Earn More retweeted
SEO has a bad reputation w/some people.
But Google gets smarter each year.
Deceptive methods/old shortcuts to ranking well work less well now, or not at all.
The algorithm now rewards clarity & well-organized writing.
➡️ As a writer w/skills, that's exactly where you come in.
