Dr. Diego Alvarado Karste, Ph.D. (@empresar) header
Dr. Diego Alvarado Karste, Ph.D. (@empresar) profile picture

Marketing is science. Rivalries, Consumer Behavior, Social Media Marketing, Content Marketing, Branding, Startup Marketing 🇪🇨

Salt Lake City, UT
Joined September 2011
Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)Photo by Dr. Diego Alvarado Karste, Ph.D. (@empresar)
I’ve been obsessed with the new apple AirPods 4 campaign. Apple doesn’t market features. It markets feelings. And this campaign is a masterclass in emotional storytelling. Someday, by Spike Jonze | AirPods 4 with Active Noise Cancellation youtu.be/urTfEEsGHds?si=iTJs… via @YouTube
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#Marketing begins and ends with extraordinary associations. And one of the best marketing campaigns in recent history is the one started by Corona in 1989, associating a Mexican beer with a Mexican holiday. Corona did not choose Mexico's independence day (September 27). But why?
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Correction: Mexico’s independence celebration is September 16, not 27. The independence war started on September 16. It lasted 11 years and ended in September 27.
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Marketing is all about storytelling. What's your brand's story? Let us help you craft a narrative that captures your audience's attention. #BrandStorytelling #Empresar
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"Let's face it, without marketing, even the most revolutionary ideas will be buried in the graveyard of obscurity. Don't let your genius be wasted! Marketing is the lifeblood of innovation. Ready to make your mark? #MarketingOrDeath #InnovateOrDie #Empresar"
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AI isn't just smart. It's 'PhD in mathematics' smart. And it can help you make data-driven decisions that drive real business results. 🧑‍🎓📊 #marketinginnovation #AIinMarketing #marketingstrategy
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"Why guess when you can predict? AI can forecast customer behavior with 95% accuracy. 🧐 #predictivemodeling #marketingstrategy #AIrevolution"
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"AI in marketing is like having a personal genie in a bottle. Except it doesn't have any weird rules about wishes. 🧞‍♂️ #AIinMarketing #marketinginnovation #futuretech"
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🚀 Want to stay ahead of the curve in #marketing? Don't overlook the power of #AI! From personalized recommendations to predictive analytics, AI is revolutionizing the industry. Follow @empresar for the latest and greatest in marketing innovation. #marketingtips #AIinMarketing"
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Dr. Diego Alvarado Karste, Ph.D. retweeted
En EEUU cada 14 horas una mujer muere disparada por su esposo. Eso es lo que pasa cuando se desregulan las armas fe fuego. #ecuador #Armas @LassoGuillermo
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Dr. Diego Alvarado Karste, Ph.D. retweeted
El feminismo no es el antónimo del machismo… es su cura. #MariaBelenBernal #JusticiaParaMariaBelen #Ecuador
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Dr. Diego Alvarado Karste, Ph.D. retweeted
Almost 3 hours standing in line waiting for customer service. Finally told I can’t get home tonight, no compensation from @AirCanada , just a hotel room and “sorry about that!” Will have to get up at 5am tomorrow, spend a 2 hour layover in Chicago, make it home mid afternoon.
Had a great APSA but a disastrous end. @AirCanada moved my ticket to standby and now I won’t be able to make it home to see my kids before bed. Many, many tears are being shed. Waiting to see if I’ll get home tonight at all.
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El problema de los influencers es que no se dan cuenta de lo influenciables que son. Y eso, los hace vulnerables y fáciles de comprar. #marketingdigital #socialmediamarketing
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Dr. Diego Alvarado Karste, Ph.D. retweeted
Replying to @LATAMAirlines
@LATAMAirlines nos cobro en CUE por las sillas de carro para nuestros gemelos de 3 años. Les pedí que me indiquen donde dice en sus políticas que sillas para niños serán cobradas INCLUSO si van en cabina. No encontraron la política. Pero yo sí la encontré. Igual me cobraron.
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