Euka

🚀 Exciting News from Euka! 🚀 We’re thrilled to introduce a new features that make TikTok Shop affiliate marketing even more efficient: 🔹 Custom List Feature – Personalize your outreach by creating tailored lists for your affiliate bots. These updates will help you: ✅ Target the right audience more effectively ✅ Save time with automated, customized outreach ✅ Increase conversions through smarter affiliate partnerships At Euka, we’re focused on making affiliate marketing simpler and more impactful. #AffiliateMarketing #TikTokShop #InfluencerMarketing #EukaAI #DigitalMarketing #ECommerce

Euka + Claude is live. Ask questions about your shop and get real answers from your real data, instantly.

We're asking creators the big questions at the TikTokShop Creator Matchmaking with Agenz.

Last week in Miami, we met with our customers and partners at the @tiktok_us Health Summit. The conversations were insightful. Direct feedback, new ideas, and a clear vision for where @euka_ai is headed. We’ve adopted a new mindset: build as if the cameras are always rolling. It’s how we hold ourselves to the highest standard. Here’s a short trailer from Miami. More to come soon.

TikTok is redefining eCommerce. With discovery-driven shopping and creator-led content, it’s become the ultimate engine for product discovery, customer growth, and sales. But keeping up with rapid trend cycles and scaling creator partnerships is nearly impossible with manual outreach. That’s why Blue Wheel Media and EukaAI are helping brands win with automation: faster creator outreach, AI-powered trend spotting, and campaigns that launch at the speed of TikTok. We break it all down in our latest blog : hubs.li/Q03KXNrC0

If all you want is product shots, hire a UGC creator. True sales and influence come from trust. The best creators don’t just post, they recommend. Their audience listens, engages, and acts. Likes don’t matter. Comments, questions, and saves do. Watch full episode with Julia Rubien, Founder and CEO at Amie on YouTube hubs.li/Q03GnLT20

Join Euka Affiliate Program! Earn 15% on every paid referral for 15 months

TikTok Shop will never be Amazon. Amazon owns bottom-funnel intent. It’s where people go when they already know what they want. TikTok is playing a completely different game: top-funnel demand generation. If TikTok can keep even 20-30% of that demand inside its ecosystem, Amazon has a real problem. Because when discovery and purchase live in the same feed, the shopper never needs to leave. The real debate isn’t whether TikTok Shop can replace Amazon. It’s whether creating desire at scale is ultimately more powerful than capturing intent. The future of e-commerce isn’t about who has the biggest store. It’s about who owns the moment when desire is born. The real question is: how much demand can TikTok actually retain inside its ecosystem versus pushing people back out to Amazon or other channels? 🤔🤔🤔 Listen on Spotify : hubs.li/Q03Dc-d40 #TikTokShop #Amazon #ecommerse

See this Instagram post 🔥 by @amplifyfounderverse instagram.com/p/DNf_CDOzvA6/…

Two weeks ago, Jeremy Yaoxin Ding had the incredible opportunity to attend the AMPLIFY Founderverse event in NYC. It was a great experience to be part of the conversation around the future of social commerce, AI, and automation. The Euka team is truly thankful to have taken part in such a forward-thinking gathering of innovators and industry leaders. A huge thank you to the organizers and everyone we had the pleasure of connecting with. The future is bright, and we’re excited to help shape it.

EukaAI is changing how brands and creators connect. AI is your new manager. Euka makes it simple.

Brands new to TikTok Shop often send out 500 samples right away, but those are usually the lowest-quality placements you'll get. Start smaller. 100-150 samples in month one lets you test, learn, and attract better affiliates over time. Plan your sampling strategy carefully. Know your COGS, shipping costs, and budget impact. A thoughtful ramp-up leads to stronger, more sustainable growth. 🎧Listen to the full conversation on Spotify: hubs.li/Q03zp1210

Success on TikTok Shop starts with awareness-stage content that feels organic, strong hooks, trending sounds, and real storytelling. Today, creators have more influence than brands, and subtle, authentic content drives trust and conversions. For a deeper dive into what’s working on TikTok and how to tap into the psychology of selling, check out Episode 453 of the AM/PM Podcast with Kevin King -
host of the AM/PM Podcast and Sohun Sanka - Director of Growth at EukaAI : hubs.li/Q03yR0mx0

Why is beauty the dominant niche on TikTok? In this webinar, Julia Rubien, Founder & CEO of Amie Social, and Sohun Sanka, Director of Growth at Euka AI, share proven strategies to scale beauty brands and drive real results on social media. Watch the full episode 👉 hubs.li/Q03ykFrF0 Beauty thrives on TikTok because it’s built for visual discovery. It’s not just friends sharing content, it’s strangers exchanging tips, routines, and transformations. That access to collective expertise, from everyday users to dermatologists, has turned the platform into a living, breathing beauty counter. What used to happen in stores (product demos, swatches, expert advice) now happens in-feed. For beauty brands, TikTok isn’t just marketing. It’s retail.

Brands are finally waking up to what really builds trust: authenticity over popularity. Macro-influencers and celebrities may bring reach, but they don’t bring connection. Consumers trust creators who feel real, relatable, and relevant. Watch the full episode on our YouTube channel!👇 hubs.li/Q03w849g0

What if you could see every ad your competitors are running for free? Jake Bjorseth, Founder of Trndsttrs, shares how smart marketers are reverse-engineering winning ad strategies without spending a dime. 🎧 Listen on our Spotify: hubs.li/Q03vkhG20

In episode 453 of the AM/PM Podcast, our Director of Growth Sohun Sanka joins Kevin King to share Insider Tips and Strategies from working with top TikTok-native brands and the Impact of Brand Affiliate Programs Watch the full episode now: hubs.li/Q03v50nF0 #TikTokShop #SocialCommerce #EcommerceStrategy #AffiliateMarketing #AMPMPodcast #KevinKing #DigitalMarketing #Euka

On TikTok, even flavors go viral. If you’re not using trend data to guide your product launches, you’re already behind. If you're building for TikTok Shop, affiliate, or consumer brands, this one's for you 👇 🔘 Listen now on Spotify - Social Commerce Unwrapped hubs.li/Q03t3Dsd0

Sales aren't the only metric that matters. If you're not tracking audience sentiment and influencer-driven conversion rates, you're missing the full picture. Want to build smarter campaigns that go beyond ROAS? 🔗 Join our YouTube channel for more insights like this: hubs.li/Q03sYRW70

Looking to activate your creator community more strategically? Try running contests that drive real results: 💡Posting Challenge Participants who post consistently in the contest time frame will receive prizes. Use a posting challenge in combination with minimum GMV setting to simulate having creators on retainer. 💡GMV Contest Incentivize creators to hit GMV tiers! Best for stores with high performing creators already. 💡Leaderboard Contest Creators will compete to generate the highest GMV during the contest period, top performers will be ranked based on total sales! 💡CPM Contests Creators who receive the highest number of views during the contest period will win.