Gabriealla Zutrau (@goblin_bb) header
Gabriealla Zutrau (@goblin_bb) profile picture

Consulting on your political comms & digital strategy. @ extremelyonlinefriend on IG.

New York, NY
Joined September 2012
I’m afraid to go to therapy because what if they fix me and I stop working in politics
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Gabriealla Zutrau retweeted
The last thing I’ve ever wanted to do is talk about my family’s personal lives - but since the NY Post has decided to peddle misinformation about us, it’s necessary to set the record straight. 1/
Mayor Zohran Mamdani’s influencer army is led by the scion of a public relations empire — who obliviously defended her shady Signal chats by slamming the “legacy press” and its wealthy owners Friday. nypost.com/2026/09/04/us-new…
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If you’ve seen me speak about creators this year you’ve heard me say the sentence “Zohran’s creator engagement program is helmed by Emilia Rowland—you should look her up she’s extremely smart and good at her job.” @EmiliaWinterRo I stand by that.
If there’s one takeaway from this non-story circulating about Zohran’s creator program, it’s that @EmiliaWinterRo is insanely good at her job. She has literally built the online blueprint for how government can actually show up for the people it serves. 🧵
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Gabriealla Zutrau retweeted
If there’s one takeaway from this non-story circulating about Zohran’s creator program, it’s that @EmiliaWinterRo is insanely good at her job. She has literally built the online blueprint for how government can actually show up for the people it serves. 🧵
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My mayor Muslim My bagels Jewish My mayor also socialist My congresswoman socialist My city councilwoman socialist My state senator socialist My assembly member socialist Knicks in 5
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Gabriealla Zutrau retweeted
Unions win incredible things at the bargaining table. But no contract can fix a rigged tax code. This letter tells @GovKathyHochul what every New Yorker knows: the wealthiest can afford to pay more, and NYC's budget gap can't be closed on the backs of the working class.
a coalition of unions representing more than 300,000 workers is pushing New York lawmakers to raise taxes on wealthy residents and corporations in the state budget being negotiated in Albany: “This moment requires more,” they write in a letter to Gov. Hochul and state legislators
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In the audience tonight is Charlotte Bennett, one of the 13 women that Andrew Cuomo is credibly alleged to have sexually harassed while they worked in his government. She can't speak for herself because Cuomo's lawyers have hounded her. So I confronted him.
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I cannot wait to watch republican billionaires burn fifty million dollars on this race
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Gabriealla Zutrau retweeted
C&E recently spoke with Gabriella Zutrau, who worked on digital strategy for Zohran Mamdani’s mayoral campaign, on how she utilized an Instagram chatbot to drive more than 20,000 clicks from DMs. How an Instagram Chatbot Helped Mamdani’s Mayoral Campaign campaignsandelections.com/in…
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Gabriealla Zutrau retweeted
.@goblin_bb ‘s deployment of manychat for the campaign socials was a gamechanger & tbh hugely responsible for blowing up our videos. brilliant, endlessly grateful, great profile
two months before the primaries, @goblin_bb texted @ZohranKMamdani’s campaign team with an idea. she knew of a tool that could turn online enthusiasm into volunteers and votes. in today’s newsletter, i spoke with her about the impact of a comment-to-dm automation tool.
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Gabriealla Zutrau retweeted
funny enough, manychat is typically thought of as an influencer tool. that’s how @goblin_bb first heard of it. she has an influencer dog, edna the runt, who uses it.
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Gabriealla Zutrau retweeted
two months before the primaries, @goblin_bb texted @ZohranKMamdani’s campaign team with an idea. she knew of a tool that could turn online enthusiasm into volunteers and votes. in today’s newsletter, i spoke with her about the impact of a comment-to-dm automation tool.
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I’ve been a Link In Bio subscriber for years, so seeing today’s newsletter from @milkkarten hit my inbox *with my name at the top* made me blush ☺️ Read about how the campaign used a chatbot to send over 77,000 messages to our most engaged followers. milkkarten.net/p/how-zohran-…
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One week ago today, we shocked the establishment and redrew the political map of New York City with a campaign relentlessly focused on the needs of working people. Let's break it down.
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Help @aaronnarraph how to we make a spreadsheet with live data about how much money each of these people are actively receiving from AIPAC 🙏
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Ahh ☺️ there is truly nothing more beautiful than a mailer from the opposition with the DATE OF THE ELECTION listed absolutely nowhere on it
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