As a Designer, you gotta know Hatch Conference Insights from → Anthropic → Grammarly → Skyscanner and many more other Design Leaders With AI changing design process, feedback & iteration cycles-- these conferences helps to get a better picture on the long term view of Design industry. Some of key insights I learned through these conferences: 🎯 1. The Design Process Isn’t Sacred — It’s Evolving Jenny Wen (Design Lead at Anthropic) argued that following the Double Diamond or filling out "How Might We" statements has become a safety net that often bypasses actual thinking. 🎯 2. Move from "Design Thinking" to "Design Judgment" With AI able to generate prototypes and variations in seconds, the value of a designer is shifting from execution to evaluation. The insight here is that when execution becomes cheap, your "taste" and "judgment" are the only things that scale. 🎯 3. "Mise en Place" for Design Workflows (Grammarly) Collin Whitehead (VP of Design at Grammarly) highlighted that designer burnout often isn't about the craft—it’s about broken processes. 🎯 4. AI as a "Sincerity" Tool, Not Just a Productivity Tool (Loom) Christina Nguyen White (VP of Design at Loom) brought a human-centric angle to the AI debate. Instead of just using AI to do things faster, we should use it to remove "communication noise." AI can handle the "etiquette" and administrative friction of collaboration, allowing designers to focus on sharing their true intent and building psychological safety within teams.