CEO & Founder, Trullion

Joined February 2009
We are witnessing one of the biggest feminist revolutions in history, and for some reason, Western feminists are completely silent.
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🇮🇷 This is how an Iranian girl, a follower of Zoroastrianism, explains everything "on her fingers": 🔴"Hello, I am Iranian. Everyone keeps asking the same question over and over: what's wrong with the leftists? Why are they so noisy, why do they support the Gaza Strip, but remain completely silent when it comes to Iran? The answer is simple: because the truth exposes the lie. Because acknowledging Iran destroys the ideological fantasy they have built. Let's be clear: the Islamic Republic of Iran is not a victim of Western imperialism. It is a theocratic authoritarian regime that exists by exporting violence, funding Islamist groups, and suppressing its own people. Yes, it funds Hamas. It funds Hezbollah. All these small proxy groups in the region and worldwide are financed with Iranian money — not government or regime money, but stolen funds: money taken from workers who today in Iran cannot even afford bread; from families destroyed by inflation; from women who are beaten, imprisoned, tortured, and raped for refusing religious submission. And that is exactly why the leftists are silent: because Hamas feeds their narrative, but the Iranian people do not. Because Islamist violence against Israelis can be turned into "resistance," but Islamist violence against Iranians reveals the truth. At this very moment, as you read this, Iran — a country with over 92 million people — is being destroyed in real time. Almost a complete blackout for more than 24 hours: no internet, no phone connection, no communication at all. And — silence. No "urgent protests" at Western universities, no hashtags, no statements of solidarity, no megaphones. Because the suffering of Iranians does not fit their agenda. Because modern leftist movements are no longer driven by human rights — they are driven by selective outrage and ideological loyalty. They will scream about censorship — unless it is done by an Islamist regime. They will condemn state violence to the fullest — but will never say a word if that violence is wrapped in religious language. They chant "Free Palestine," but will never say "Free Iran," because that would require one difficult admission: that political Islam is not liberation — it is domination. And, by the way, this is happening in the West today as well. The Islamic Republic is not anti-imperialist; it is imperialist toward its own people. Hamas is not an isolated resistance group; it is part of a broader Islamist ecosystem funded, trained, and supported by regimes like the Islamic Republic of Iran. Here is the part they do not want to hear: You cannot claim moral superiority while justifying a regime that kills women and punishes them for refusing the hijab, kills protesters, cuts off the internet for a 92-million-strong nation, and uses foreign proxy groups to cover up its own internal collapse. You cannot pretend to care about Palestinians while ignoring Iranians who are being shot, tortured, and killed by the Islamic Republic. This is not solidarity — this is ideological blindness. The Iranian people are not silent — they are forced into silence. The silence of Western leftists is their choice: a choice to defend ideology, justify Islamism, and turn a blind eye to the suffering of millions because the pain of the Iranian people complicates the slogan. History will remember this moment. It will remember who spoke about universal freedom and who decided that some lives are less important than preserving a narrative. Long live Iran."
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Dear friends: we've got exciting news today at @Trullion ! I'm thrilled to announce that Artie Minson will be joining us as CEO, partnering with me to help us scale to the next level. I will take on the President & Chairman role. I've had the privilege of knowing Artie for 5+ years. He was an early investor, a mentor and recently a board member. His experience brings a rare blend of accounting DNA and leadership: starting his career as an EY Auditor, rising to CFO of AOL and Time Warner Cable, then eventually holding President & CEO roles at WeWork and LeafLink. As for my new title, this is not a step back; it's a moment to double down. I've had the privilege of being CEO of Trullion for 7 years, and the journey has exceeded my imagination. It started with an idea and a single product (and your help); Now, we've transformed into the most trusted AI Accounting company serving 3,000+ corporations and 200+ accounting firms in 20+ countries. We've got multiple products, multiple personas, 100 employees globally, and offices in NYC, London & Tel Aviv. And we just finished Q3 with our largest revenue quarter in company history. On a personal level, I've been splitting my time between our global offices and customer sites. As we scale globally, partnering with Artie presented an opportunity to have a world class leader in our NYC/GTM hub, allowing me to spend more time in the TLV/Product hub. From a governance standpoint, I will maintain my role as Chairman of the board. I'm especially grateful for the continued support of our investors: @aleph, @greycroftvc , @ThirdPointLLC , @VerissimoVC and @StepStoneVC , among others, and especially @mikeeisenberg, who introduced us to Artie 5 years ago. Thank you to everyone who has believed in me, in us, and supported us as a customer, a partner, and most importantly, a friend. Today is an exciting day for Trullion. And with all that said, you know what? It feels like we’re just getting started.
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Takeaway: marry deep sector insight, aligned incentives, an emergent stock market with less regulation and fearless underwriting, and you can finance revolutions—until structure and regulation change the game. What is happening now? Fewer IPOs → public markets older, stodgier; retail investors shut out of early growth; innovation financed in private shadows. LPs do not get capital back. Lesson: vibrant markets need specialist underwriters, reasonable compliance costs, & investor education. Pull any one pillar and the pipeline dries up. 24/25
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Our world is full of great people
Meet Scott Ruskan, a 26-year-old U.S. Coast Guard rescue swimmer who saved 165 lives during the deadly Texas floods.
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Living a dream tonight at the #NBADraft Grateful for my Deaf grandparents, my CODA mom, and the community that shaped me. Proud to rep @GallaudetU! GU.live/carter
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I put @ChatGPT to the test! @Trullion's AI is outperforming @OpenAI in accounting & audit. I just recorded a live video of our new agent Trulli reviewing @nvidia's 10-K and asking audit questions. See who wins! 👇
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Our accounting AI agent launched today! Well, CPA clients of @Trullion have been using it for 1+ year and kept telling us it's better for accounting than ChatGPT and Co-Pilot ... So we decided to show the world!
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Agentic Accounting 🤫
Not all AI speaks accounting—ours does. Launching Wednesday.
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Hi from Philly! 🥊 Hanging with Amanda, Charlie and the @LIFT_Labs crew alongside other impressive startups. @Trullion
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Where was it hiding @Macys? 🤦👇
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On the VC side, it's full speed ahead 🤠 On the Engineering side, one school of thought is that the "lack of data" has created this wall. Other experts like our AI leader Shlomo have posited ways where the LLMs may just have the wrong architecture for reasoning 🤔
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The ability of LLMs to "reason" is the key building block for an Agentic AI future. Our bet at @Trullion continues to be specialization. We believe in the AI-powered future, but the key is focusing on the small world we love: accounting & audit.
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The ability of LLMs to "reason" is the key building block for an Agentic AI future. Our bet at @Trullion continues to be specialization: accounting & audit is our world, and we're riding the AI wave with our most innovative customers!
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Last week, @OpenAI insiders admitted that the jump between GPT-3 and GPT-4 was noticeably smaller. There is also an increasing reliance on "synthetic data", ie. the supply of authentic, trainable data is thinning out
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At the same time, I've received a flurry of VC articles about "Agentic AI" and "RPA 2.0" which assumes the AI bullet train is still moving. Has the LLM world hit a wall? Will it start to feel like Autonomous Vehicles, where the self-driving future is always just "a few years away"?
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Replying to @Trullion
@Trullion vs @AnthropicAI : Who's AI is better? Last week, Anthropic/Claude released an open source PDF extract. We tested 1 use case against Trullion. I spoke with our Head of AI Shlomo, and here's why Trullion AI performs 40%+ better 👇
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5) Trullion's proprietary capabilities within Financial Docs (ex. OCR, Tables, etc) are far ahead of the larger LLMs.
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We admire Anthropic and leverage open source LLMs within our AI stack. However, it continues to be clear the vertical AI will continue to outshine open source LLMs, especially in our world of accounting & financial compliance.
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