This YouTube scriptwriter has worked with creators ranging from 30,000 to over 10 MILLION subscribers. @GeorgeBlackman_ got his start writing full-time for @AliAbdaal and has since built his own business teaching creators how to write better scripts. Before you write your next script, here are 7 lessons from his process worth bookmarking 🔖: (Plus a free AI scriptwriting resource you can use yourself.)

George Blackman is a legendary YouTube scriptwriter who has written scripts for mega-creators like Ali Abdaal, Mike Shake, and Abi Connick. He's embraced scriptwriting with AI. But warns that it can be disastrous if you don't know what you're doing. Here's what I learned from him: 1) Start by talking, not typing. Once your title is set, brain-dump everything you think about the topic into Claude with a voice note. You'll find thoughts you've never said out loud. 2) Give it two documents: a style guide and an audience avatar. Don't have them? Ask the AI what it needs from you to make them. 3) The most useful prompt in AI is "What do you need from me?" 4) Every educational hook answers three things: target, transformation, and stakes. Who is this for? What will they be able to do? What happens if they can't? 5) Let AI propose a structure, then argue with it. A structure that's slightly wrong shows you what you actually think. 6) Write your setups word-for-word. Each new segment needs its own mini-hook, because the gap between segments is where viewers leave. 7) A payoff isn't a summary. It's a breath: "here's what you can do now that you couldn't before." 8) End every video by pointing to another one. Refer back to this video, open a new question, then make a promise. 9) Judge AI by its work, not its claims. It will confidently tell you it did ten things it never did. 10) You decide when the script is done. AI will keep "improving" it forever. Thanks to @GeorgeBlackman_ for coming back on the show. Full conversation below 👇