🚨MY OPINIONS ON THIS : everyone’s saying the bar has been raised, and designers are wondering if they now need to make a whole film to get hired. tbh, i get why it feels that way, but i don’t think that’s the right takeaway. i think people are mixing up two things here: getting hired as a designer and getting people to pay attention to you as a designer. the film is an incredible piece of creative work, and her brother’s @vikpat filmmaking deserves a lot of credit too. but the film is almost a trailer for the actual product: @_darshi design work. most people are reacting to the trailer, and probably far fewer have gone through the portfolio itself. that’s not a criticism...distribution matters, especially in a crowded job market. a great portfolio nobody sees can lose to good work presented in a way people remember. the film gets her through the door; the work still has to hold up once she’s in the room. i just hope people don’t turn this into another hiring benchmark. not everyone has a filmmaker sibling, the time, or the budget to produce a four-minute film. the lesson isn’t that every designer needs to make one. it’s that getting good at the work and getting the work noticed are two different skills.