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GA4 made me feel stupid.
And I know I鈥檓 not the only one.
I鈥檇 open it every day to understand my website, but instead of answers, I got dashboards, events, reports, filters, graphs, and a headache.
I didn鈥檛 want more numbers.
I wanted to know:
What changed?
What鈥檚 working?
What鈥檚 broken?
What should I fix next?
So I stopped complaining and started building Page Pulse.
A simple analytics tool for people who want clarity, not homework.
It鈥檚 bootstrapped.
It鈥檚 early.
It鈥檚 live.
If you run a website, try it and tell me what sucks, what鈥檚 useful, and what you鈥檇 change.
That feedback means more than fake launch hype.
The SaaS pricing page is about to become a much more interesting place.
When one customer uses your product for 10 minutes and another runs 500 AI tasks through it, should they pay the same subscription?
The old pricing model gets harder to defend.
Hot take: AI agents won't eliminate every SaaS product.
But they might eliminate the need to open 12 SaaS products just to finish one job.
AI coding tools are creating an interesting problem.
The number of people who can build software is increasing.
But the number of people who know what software is worth building hasn't increased at the same rate.
The business you want to build and the business people are willing to pay for might be two very different businesses.
A founder can spend an entire month doing work that makes the business look more complete.
-New website.
-Better onboarding.
-More features.
-Cleaner design.
And at the end of the month, still have no better answer to why someone should buy.
That's a difficult thing to admit when you've genuinely worked hard.
One of the most useful conversations a founder can have is with someone who tried the product, understood it, and still decided not to buy.
Not someone who never cared.
Someone who cared enough to consider it.
There's a lot to learn in that gap.
Sometimes you don't want honest feedback on your product.
You want someone to confirm that the last six months weren't a waste.
I've been thinking about how difficult it is to separate those two things.
The best customer acquisition channel might be sitting inside your customer base.
If people naturally tell others about your product, you've built something marketers spend years trying to manufacture.
Some startups need more marketing.
Some need a better product.
Some need better positioning.
And some just need to stop changing direction every two weeks.
A startup can survive being unknown.
It can survive being small.
It can survive having competitors.
What gets really difficult is being forgettable.
