The Management & eLearning (MeL) research group is part of the Economics and Business studies at the Universitat Oberta de Catalunya (UOC).
Barcelona
Joined March 2023
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📊 Inventory turnover emerges as an essential KPI to evaluate and improve operational efficiency. ⚙️ Its ability to provide detailed insight into 📦 inventory management makes it an invaluable tool for making informed decisions. ✅
blogs.uoc.edu/mel/inventory-…
LTC:CAC Ratio: 💡 What is it and why is it important? 🤔
Learn about the Lifetime Value to Customer Acquisition Cost (LTC:CAC) ratio and how it helps you assess the efficiency and sustainability of your growth strategies. 📊💼
#GrowthMetrics
youtube.com/shorts/eZv7NLgUZ…
📈 When carried out effectively, 🤝 M&A has the potential to positively ✨ transform a company’s position in the market 🌍 and generate long-term value 💰 for all parties involved.
blogs.uoc.edu/mel/mergers-an…
📣 It’s today!
Don’t miss The Power of Solutions: Building Trust & Business Success, guided by expert @eserrlop, PhD!
📅 Dec 10
🕒 7 PM BCN / 12 PM CDMX
📍 EADA Business School or online
👉 Register now: shorturl.at/TrKog
🔗 Watch here: youtube.com/live/n70W6iqAl50…
💡📈 Upselling is a powerful and effective strategy that can transform the way a business generates revenue 💰 and delights its customers 😃✨
blogs.uoc.edu/mel/upselling-…
💡 What is LTV and why is it important? 🤔
Learn about Lifetime Value (LTV) and how it helps you understand the long-term impact of your customers on your business. 📊💼
Don’t miss our video! ▶️ #LTV #CustomerSuccess #GrowthStrategies
youtube.com/shorts/z3_3LLbwd…
Vertical integration is a business strategy 📈 that involves expanding a company forward 🔜 or backward 🔙 in its value chain 🔗.
blogs.uoc.edu/mel/vertical-i…
In the era of digitalization 🌐 and global interconnection 🌍, blockchain technology 🛠️ emerges as a disruptive tool with the potential to radically transform 🔄 the logistics industry 🚚 and supply chain management 📦.
blogs.uoc.edu/mel/blockchain…
🌍 From VUCA to BANI: The modern world demands new paradigms to understand complexity.
💡 How can companies strengthen their structures to face future challenges? Expert @eserrlop analyze it in this article.
blogs.uoc.edu/economia-empre…
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🌍 In the world of business management, 💼 successful leaders possess a unique combination of skills and characteristics 🌟 that set them apart in their ability to guide 🧭, inspire ✨, and achieve meaningful results 🏆.
blogs.uoc.edu/mel/8-essentia…
📊 What is CAC and how do you calculate it? 🤔
Learn what Customer Acquisition Cost (CAC) is and how to calculate it to measure the success of your strategies. 📈👩💼💡
Don’t miss our video! ▶️ #Marketing #CAC #Strategies
youtube.com/shorts/QgUwP3lTi…
Six Sigma is a powerful methodology that has proven effective in optimizing business processes 🏢. By focusing on reducing variability 📉, improving quality ✅, and enhancing operational efficiency .
blogs.uoc.edu/mel/the-role-o…
The event has come to a close. We thank everyone for their attendance. This represents another important step in Dr. @eserrlop's ongoing research and innovation efforts. #Research #Innovation #Education #UOC
Dr. @eserrlop, is starting the presentation and defense of his project, "The One-Million-Student Classroom: Personalization and Quality Enhanced by Technology," to apply for a senior professor position at the @UOCuniversity. 🎓
🌟 In the next article, we'll explore the key elements you should consider before embarking on the exciting yet complex world of franchising. 🛠️📈🌐
blogs.uoc.edu/mel/7-consider…
Successfully leading this fundamental change involves addressing several 🔑 key areas that act as strategic levers. Next, we will analyze the six 📊 fundamental keys 🔐 that are essential for a successful organizational 🌐 transformation.
blogs.uoc.edu/mel/6-keys-to-…
📊 What is ROI and how do you calculate it? 🤔
Learn what Return on Investment (ROI) is and how to calculate it to measure the success of your strategies. 📈👩💼💡
Don’t miss our video! ▶️ #Marketing #ROI #Investment
youtube.com/shorts/MqJZ3eJam…
Neuromarketing 🧠📈, a discipline that merges neuroscience 🧬 with marketing 📊, has emerged as a powerful tool 🔧 for understanding and harnessing consumer behavior 🛍️ more effectively.
blogs.uoc.edu/mel/neuromarke…
The blue ocean 🌊 strategy is an innovative 💡 business approach that has gained prominence in the business world 🌍. It focuses on creating new market spaces, known as “blue oceans”, where a company can operate with little competition.
blogs.uoc.edu/mel/blue-ocean…
