Modern Human

We’ve had some lovely feedback from a recent research and mental models project. A model that enables our clients to anticipate future needs depends on meaningful #insights. A thread 🧵

As well as levelling the playing field for new artists, #technology is changing how we experience music. Ariana Grande's recent Fortnite 'tour' is expected to have drawn in almost 13m live viewers & offers a glimpse of "the future that's here right now". techcrunch.com/2021/08/09/fo…

We've been chatting a lot about cultural transformation recently, for Paul's @SDNetwork #SDGC22Speaker gig & our for #Edutech client. This clip from @SimonSinek offers a brilliant illustration of how starting small can lead to big organisational changes. youtube.com/watch?v=N9d0NqSz…

What do Monopoly, model railways & Clarke's 3rd Law have to do with #ServiceDesign? Join @pauljervisheath on a journey through history & philosophy at @SDNetwork #SDGC22 next week, as he unravels how designers can guide orgs towards a better future. hopin.com/events/service-des…

An insightful examination of why #ethnography is so important. Every decision we make as human beings is underpinned by our own biases - it's only by going beyond the "why" that we can begin to understand not only what something is, but what *else* it is. rounded.substack.com/p/the-j…

How can we, as designers, make a positive difference to the world? Join us at #SDGC22, where @pauljervisheath will be exploring the role of design and designers in creating a better future. Live & Virtual tickets available here: hopin.com/events/service-des…

The humble Post-It in action. We're working with an #EduTech client to reimagine how institutions around the world access their product. Here's @pauljervisheath & @pete_uk mapping the #UserExperience of the concept in our collab space last week.

From the archive: "Food, Cities, Sex and Strategy all share something in common: they’re all better when we slow down and take the time to savour them." Read & subscribe to Modernity, here: mailchi.mp/1fdd5a58e941/mode…

What does the future of #music look like? How has #tech changed the role of music in our lives and identities, and how might #fandoms influence how we experience music in the future? These are just some of the questions we explored in our recent research: modernhuman.co/sony/

Our Chief Creative Officer @pauljervisheath is off to Copenhagen this October, where he'll be joined by #ServiceDesign experts from across the globe at #SDGC22. Earlybird tickets are available for one more day - register here so you don't miss out: servicedesignglobalconferenc…