We are at Banff Beeriest today and this weekend. We're pouring the greatest beers of all time, so come check us out. #REIGNINBEER @apresfestivals

Pineapple Reaper — juicy pineapple, dangerously crushable, 8% ABV. Big can. Big pineapple. Big Reaper energy. Available now across Alberta at @wineandbeyond @liquor_depot and @aceliquorstores .

9% ABV. 568mL. Fully Supercharged. ⚡💀 Supercharged Reaper — Judges’ Selection at the 2026 Alberta Beverage Awards. 🏆 Available at @wineandbeyond , @aceliquorstores and @liquor_depot locations across Alberta. #SuperchargedReaper #NewLevelBrewing #AlbertaBeer

If you have a mustache, trim it ✂️ Soft Serve Green Demon slushy's are here! Spruce it up with whipped cream and sprinkles to get in that birthday spirit. Totally vegan to be enjoyed by all 🍃 - ALSO a delightfully strange and delicious cask 👀 Come celebrate with us!🎉

Our friend Julius is bringing a fantastically defiant collection of vinyl down to the taproom this Sunday the 20th. Drop by, have a beer and leave with some new wax! There will be lots to see, lot's to taste, and lot's to hear.

Three bands, three hours, Neapolitan pizza, and mind bending brews 🤘 🍕 🍻 We're excited to have Woodhawk, Stolen Moon, and Sunstrokes tearing up the warehouse stage. $10 at the door, or pre-buy your tickets through our website 🎟️ See you at the show

🖤 🦇 BLACK NO. 1 PORTER 🦇 🖤 Chocolate, black coffee, and floral/spicy notes. Available in cans to-go in the taproom!

EDMONTON: If you’re going to @infest_yeg this weekend, crush a couple of these Infest Blondes we made for the occasion. This year’s lineup is re-donkulous. Like too good. #REIGNINBEER

GET STICKY. We’ve unleashed Demon Pact sticker sheets at select liquor stores. Grab a remixed Demon Mixed Pack and keep an eye out for these bad boys while you’re there. 👹🤘 While supplies last.

ONE IN A MELON. 🍉😈 Warlock Watermelon is bringing the juicy watermelon sour magic to the remixed Demon Mixed Pack. Sweet. Sour. Seriously spellbinding. 🤘

Save the dates! We're preparing for a rockin' September weekend here at the brewery 🤘 Come and cheers to eight years with live music, good eats, and some delicious treats that have been bubbling away in the cauldron 🍻 #REIGNINBEER

TROUBLE IN PARADISE. 🌴😈 Tropical Demon brings a blast of tropical fruit with a wicked sour finish. Find it in the remixed Demon Mixed Pack. 🤘

ORANGE YOU GLAD IT'S BACK? 🧡😈 Orange Demon brings the creamsicle chaos — bright citrus, smooth vanilla, and a sour kick. Now haunting the Demon Mixed Pack. 🤘

THE OG DEMON. 💚😈 Blue raspberry. Sweet, sour, and completely unhinged. Green Demon is back in the newly remixed Demon Mixed Pack. 🤘

WE'VE REMIXED THE DEMON MIXER 😈 A new lineup has entered the pack. 💚 Green Demon — Blue Raspberry 🧡 Orange Demon — Creamsicle 🍉 Warlock — Watermelon 🌴 Tropical Demon Four Demons. One pack. Maximum chaos. The Demon Mixed Pack is out now. 🤘

In this financial dystopia we're all about keeping the good beer flowing. Did you even know we have weekly specials? Well... now you do 🤷 Stop by and say hi!

🍒 Meet Cherry Charmer. Sweet cherries. Bright acidity. Refreshingly tart. Part of our Magic Sours Variety Pack. #REIGNINBEER

Long Weekend plans? #REIGINBEER

For the non-beer drinker 🍹 We're happy to offer some tasty treats from our friends and neighbors at Confluence, Skunkworks, and Uncommon. Don't just bring the beer crew, bring the whole crew 🤘

The Rocky Mountain Wine and Food Festival passport program. It's easy: 1. Come by the taproom with your pass, or pick one up from us. 2. Get your New Level Stamp. 3. Receive 10% off draft in the taproom. 4. Drink beer 🍻 Collect stamps for perks and prizes at the festival!