@passle

Making the creation of thought leadership simple, scalable and effective. 🐙

 Oxford, London and Annapolis
home.passle.net/
Joined March 2013
  • Tweets9.6K
  • Following1.8K
  • Followers3.6K
3.4KMedia
[AUDIO] Hugo Peña of Gonzalez Calvillo on The Formalization of Law Firm Business Development - Passle's CMO Series Podcast EP132 jdsupra.com/legalnews/hugo-p… | by @passle

Hugo Peña of Gonzalez Calvillo on The Formalization of Law Firm...

Across the legal industry, firms are seeing the increasing need for a professional and high-performing business development function. Today, on the CMO Series Podcast, Cam Dobinson is...

jdsupra.com
1
189
[AUDIO] CMO Series EP131 - Noni Garratt-Wall of Charles Russell Speechlys on The Art Of A Law Firm Rebrand jdsupra.com/legalnews/cmo-se… | by @passle

CMO Series EP131 - Noni Garratt-Wall of Charles Russell Speechlys on...

Ensuring that clients align with a firm's values is vital for a successful legal rebrand. Actively listening to clients, crafting compelling brand narratives, and fostering a cohesive firm...

jdsupra.com
1
148
Passle retweeted
Roy Sexton
@roysexton27 Dec 2023
Thank you, Passle! You do so much good for our industry and our profession. Love you all! Deeply honored to be included here among such wonderful luminaries. Google Podcasts: podcasts.google.com/feed/aHR… Apple Podcasts: podcasts.apple.com/us/podcas… Spotify Podcasts: open.spotify.com/show/4SM1MB… Passle writes: “Need some inspiration heading into 2024? Check out our list of must listen podcasts from the Passle CMO Series. “We've broken down the top topics and picked our key podcasts to kick off your year with a bang. “Thanks to Lynnette Espy-Williams, Roy Sexton, Diana Lauritson, MBA, M.S., Suzie Williams, Maggie Stuart Watkins, Lisa Azzuolo, Paul D. Webb, Chris Postizzi, Mariana Loose, Judith McKay, Emily Rogers, Emily Mckeown.” Link to original post: linkedin.com/posts/passle_cm… #lmamkt #lma23 #dei #lgbtqia #lgbtq #amplify #legal #law #legalmarketing #cmoseries #passle @passle – at Saline, MI
1
1
87
[AUDIO] John Eix of Crowe & Dunlevy on Making an Instant Impact in a Regional Firm - Passle's CMO Series Podcast jdsupra.com/legalnews/john-e… | by @passle

John Eix of Crowe & Dunlevy on Making an Instant Impact in a Regional...

The path in legal marketing and business development is diverse, and shaped by the size, culture, and ambitions of the firm. Today on the CMO Series Podcast, Charles Cousins has the...

jdsupra.com
1
167
[AUDIO] Tom Helm of Smith Gambrell Russell on Leading with Intent: A CMO's Journey to Growth - Passle's CMO Series Podcast jdsupra.com/legalnews/tom-he… | by @passle

Tom Helm of Smith Gambrell Russell on Leading with Intent: A CMO's...

In this episode of the CMO Series, we explore the critical juncture of transitioning into the role of a Chief Marketing Officer. It's a moment teeming with possibilities for driving growth,...

jdsupra.com
1
2
89
[AUDIO] Will Brewster of Clyde & Co on The Journey Of A Law Firm Merger Through a Communications Lens - Passle's CMO Series Podcast jdsupra.com/legalnews/will-b… | by @passle

Will Brewster of Clyde & Co on The Journey Of A Law Firm Merger...

The pivotal role of marketing and communications in successfully launching the news of a law firm merger cannot be underestimated. Striking the right balance between client-centric narratives,...

jdsupra.com
1
135
[AUDIO] Maggie Watkins on Leveraging Client Feedback: Lessons From Outside The Legal Industry - Passle's CMO Series Podcast jdsupra.com/legalnews/maggie… | by @passle

Maggie Watkins on Leveraging Client Feedback: Lessons From Outside...

Client feedback is a cornerstone of improving legal services and fostering growth. In this episode of the CMO Series Podcast, we delve into how law firms can adopt these best practices. ...

jdsupra.com
1
2
151
[AUDIO] Rich Bracken on Establishing Meaningful Connections: A Sneak Peek at LMA MidWest ‘23 jdsupra.com/legalnews/rich-b… | by @passle

Rich Bracken on Establishing Meaningful Connections: A Sneak Peek at...

Building relationships and establishing meaningful connections, both with clients and attorneys, is a fundamental facet of a legal marketing and business development role. That’s the theme...

jdsupra.com
1
1
63
[AUDIO] Ashley Horne of Womble Bond Dickinson on Taking a Campaign Approach to Legal Content Marketing - Passle's CMO Series Podcast jdsupra.com/legalnews/ashley… | by @passle
1
1
93
Passle retweeted
Roy Sexton
@roysexton7 Sep 2023
CMO Series EP111 - Rich Bracken on Establishing Meaningful Connections: A Sneak Peek at LMA MidWest ‘23 blog.passle.net/post/102inbk… #e2e #professionalservices #marketing #passlepod #cmoseries #bestpractice #events @LMAintl @LMAMidwest @passle #lma23 #lmamkt

CMO Series EP111 - Rich Bracken on Establishing Meaningful Connections: A Sneak Peek at LMA MidWest...

Building relationships and establishing meaningful connections, both with clients and attorneys, is a fundamental facet of a legal marketing and busines...

blog.passle.net
1
1
60
[Audio] Deborah Ruffins of Perkins Coie on the Lead-to-Work Revenue Mindset - Passle's CMO Series Podcast jdsupra.com/legalnews/debora…
1
1
48
Akin's chief marketing & business development officer Shade Vaughn was featured on @passle's CMO Series podcast. Listen to the full episode here: bit.ly/45cU7EX #legalmarketing #lawfirmmarketing
2
4
161
Passle retweeted
Roy Sexton
@roysexton20 Jun 2023
Born This Way: Roy Sexton of Clark Hill on Inclusion, Community and the Role of Leadership - Passle's CMO Series REPRESENTS Podcast | JDSupra ⁦@passle⁩ ⁦@LMAintl⁩ #lmamkt #lma23 #pride #dragisnotacrime #dei #inclusion ⁦@ClarkHillLaw⁩ jdsupra.com/legalnews/born-t…
1
1
94
Passle retweeted
Roy Sexton
@roysexton14 Jun 2023
“I think I have naturally gravitated toward communities where I knew I could feel comfortable, or found ways to carve that out for myself.” Passle’s CMO Series Represents … #pride, #allyship, and #LMA23 reelroyreviews.com/2023/06/1… via @roysexton @passle @LMAintl – at Saline, MI

“I think I have naturally gravitated toward communities where I knew I could feel comfortable, or...

Oh, thank you, Yasmin Zand and Charlotte Knight and Passle, for this lovely opportunity to discuss #LMA23, my professional and personal journey as a member of the lgbtq community, and what authenti…

reelroyreviews.com
1
1
88
Great podcast @passle. Packed with insights from @michaelmellor and how a mid-size law firm uses data to level the playing field. And thanks for the shout-out to @GreatJakes, Mike! So glad our website + rebrand collaboration is helping the firm. Nice! blog.passle.net/post/102hw4b…

CMO Series EP60 - Mike Mellor of Pryor Cashman on the role of data in influencing the direction of...

Increasingly sophisticated CRM systems and data tools mean firms are now able to take a truly data-led approach to their marketing and business developm...

blog.passle.net
2
2
Passle retweeted
Roy Sexton
@roysexton27 Apr 2022
Avoiding Obscurity: Why to Brand Yourself Like a #Marvel #Avenger by freddydobinson blog.passle.net/post/102fug6… #contentmarketing #b2bmarketing #e2e #personalbranding #superhero #professionalservices @passle #lmamkt – at Ypsilanti, MI
1
3
Excited to welcome everyone at @LMANortheast NYC kickoff. Thanks @bsfllp for hosting!
3
4
Check out my latest article: @thomsonreuters Marketing Partner Forum , Miami -Thoughts reflections & takeaways from the team at @Passle linkedin.com/pulse/marketing… via @LinkedIn #LEIMPF20
1
2
Did you miss the October @PMFIreland session? Ciara Cooney, Assistant Director at EY shared tips on How to build your personal brand and relationships online as well as divulging some LinkedIn tips to those in attendance. Read the event report here - bit.ly/2CFDIgY
3
3
We thank the sponsors of the 2019 LMA @LMANortheast Conference for support. Visit them at #LMANE19! @intapp @LexisNexisLegal @DavidAckert @GreatJakes @lexology @passle @pitchlyinc @Calibrate_Legal @Vuture @foundationsg @Introhive @Mondaq @legalisi @Acuigen @BestLawyers @JaffePR – at Manhattan, NY
4
2
16
Load more