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Steve Jobs would fire the entire company and replace them with AI if he was alive to see this
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Avalanche. Technology Built for Business.
This framing captures what @avax has been building toward all along.
Across payments, tokenization, capital markets, consumer & experiential commerce, and enterprise infrastructure, Avalanche has been about helping businesses solve real problems, launch real products, and deliver outcomes that matter.
What’s exciting now is that the brand, narrative, and framing have caught up with the reality of what’s already being built across the ecosystem.
I’m especially excited to continue driving this forward with the many technology enablement partners building on Avalanche, partners helping businesses take advantage of blockchain infrastructure to solve operational challenges, unlock new capabilities, and accomplish strategic business imperatives.
Congrats to @__arielle__ and team for leading this effort!
Check out avalanche.com for more info!
Over the past several months, we’ve focused on one thing: showing what’s possible when blockchain technology is put to work.
Today, we’re bringing that story together.
Our new brand reflects a simple belief: the future of blockchain will be defined by businesses using the technology to move money, modernize infrastructure, and create entirely new products and experiences.
You’ll also notice a renewed connection to the imagery that inspired our name. Because like an avalanche, transformational change builds slowly, gains momentum, and eventually becomes impossible to ignore.
That’s the moment we believe this industry is entering.
Avalanche. Technology Built for Business.
avalanche.com
TG retweeted
Another sync placement. Same waiting room. At Record we make sure you get paid promptly and what you’re owed. takerecord.com
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Your money lives here. Somewhere between a spreadsheet and a filing cabinet. At Record, you can access your own dashboard and initiate a payment - anytime. takerecord.com
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Top artists aren’t just creatives. They’re running real businesses.
They generate revenue, employ teams, manage global operations, and build valuable IP.
Tokenization gives artists access to the same financial tools other businesses already have — raising capital, creating liquidity, and letting investors participate in the upside without giving up control.
Artists shouldn’t be the only major businesses forced to fund growth on everyone else’s terms.
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They updated the playlist. Not the payout. We updated both. open.spotify.com/playlist/7J…
Open 24/7.
Not their problem, but it’s your livelihood. Our system is accessible on weekends while they’re gone. takerecord.com
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Not their problem, but it’s your livelihood. Our system is accessible on weekends while they’re gone. takerecord.com
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"Please hold…" Artists have been holding long enough. Let’s get you paid now. takerecord.com
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No rush. The system moves slowly. But your career doesn’t. At Record, we move at the speed of your career, not the system. takerecord.com/
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Payment still processing. The music dropped months ago. But not at Record. We get you paid, now. takerecord.com/
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Avalanche is trending on X again
Record Financial going live with instant royalty payouts is just the latest proof.
Real-world apps keep choosing $AVAX, and the momentum isn’t slowing down.
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Record is a perfect example of why Avalanche keeps winning in the real world, months-long royalty system and turning it into instant payments on Avalanche, and major artists are already using it.
A $40B industry is moving onchain, powered by AVAX’s speed, stability, and real-world utility.
This is the kind of adoption that defines the next bull run.
Imagine if your paycheck was delayed by a year.
That’s the reality for many artists.
@RecordFinancial gives artists instant royalty payouts onchain, working with 11am, the label behind global artists such as @ASAPferg, @liltjay, @alexwaarren, and more.
This is really cool🧵:
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Rewriting Rights: How Record & 11am Are Syncing Music With Money
Discover how @recordfinancial is using Avalanche to fix broken royalty systems, streamline music payments, and give artists real-time visibility into their rights and earnings.
Blog below 👇
