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THE FALL SHOPPING GUIDE: PT II
Another batch of 250 picks. I shopped the market and pulled only what’s worth your time—plus a full report on where I see the market moving.
rfkenmore.substack.com/p/the…
The Fall Shopping Guide (Pt 1) is live
I think I said 200, but it ended up being 250.
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“From sub-$10 socks to spendy Loro Piana Storm System outerwear to a few vintage items that might spark a fruitful hunt.”
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“We’re only in August, which means we have much more still to see”
rfkenmore.substack.com/p/the…
Everyone got split toes on my feed
Why don’t you?
THE FALL FOOTWEAR GUIDE
Over 120 of the best shoes to wear now—plus guest picks from dialed-in friends in the industry.
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“…which I fantasize about anytime I stop by Kevin’s down in Thomasville, GA.”
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“I don’t see anything earth shattering happening in footwear this Fall, which I actually think is a good thing.”
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“…he previously held Head of Design roles at RRL and Buck Mason.”
Rfkenmore.substack.com
Insanity was always the moat
Smart—Madewell threw it into the Meta ad rotation
Madewell just dropped the Fier Fleece
Imported with poly -vs- Made in Austria with wool
go.shopmy.us/p-94175279
NO SLEEP TIL BROOKLYN
THE FALL SHOPPING GUIDE: PT II
Another batch of 250 picks. I shopped the market and pulled only what’s worth your time—plus a full report on where I see the market moving.
rfkenmore.substack.com/p/the…
Credit to Faherty for using man-sized pockets on their new workshirt.
It’s small details like this that make me hopeful about a brand. It’s a sea of boy-sized pockets out there.
Shirt: go.shopmy.us/p-95747109
GREEN ZONE BREACH @acontinuouslean bares it all on IG stories
In the guide...
Chamois and Moleskin everywhere now. Vintage revival again showing its fingerprints on the new seasonal collections we're seeing.
17 picks from my research: shopmy.us/collections/public…
THE FALL SHOPPING GUIDE: PT II
Another batch of 250 picks. I shopped the market and pulled only what’s worth your time—plus a full report on where I see the market moving.
rfkenmore.substack.com/p/the…
Can larp in all the Japanese and Scandi fashion you want, but sometimes you just need to wear the $4,300 Moncler vest.
Meet the Flugby
From IG:
ENTER THE SWUGBY. Alright, we’re not actually calling it that. But as the Rugby’s resurgence hits supersaturation, it’s entered final form: sweater-knit variants of all kinds.
Best when the gauge drops and things get chunky.
All products linked: shopmy.us/shop/collections/7…











































