Advertising, design and silly ideas in Newfoundland.

Newfoundland & Labrador
Joined April 2009
Kaldir is a spatial coaching platform who wanted to wink at their gaming roots with their new identity, while still owning a place at the forefront of AI brands.
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When people ask my how my break was, I can truthfully say I got Wordle in the first try, twice. It is genuinely the best thing I’ve ever done.
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Eddie Wedder was right there for the taking. #nlwx
Very proud to announce my new venture, launching later this month! Details to come… but it will be an app, and more! Stay tuned! #NLwx
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As a proud Brit and Canadian, I was incredibly surprised and humbled to receive the King Charles III Coronation Medal from my dear friend and colleague, @Joanne_NL. And yes, I will be wearing this medal on all possible occasions, formal or not 🏅
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Nothing better than getting to work with good people on good things.
New vinyl labels for our doors by @sophpos & @graceongrid. It’s the little things ✨
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Why is wearing a sweater in the store you bought it from (and still available to buy) the most embarrassing thing ever. I feel a deep need to scream “I DIDN’T STEAL THIS I BOUGHT IT LAST WEEK” every time.
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Notion faces is very bang heavy, so this is as close as I could get. faces.notion.com
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It was a ton of fun working with the Labrador City team at Iron Rock on this hockey board ad. Posted up at the rink on Bell Island, a fellow mining town, this might as be as inside baseball (or in this case, hockey) as an ad gets — but in this case, I'm ok with that.
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Besides staying in bed like a normal human, jumping in the Atlantic Ocean is the best way to start a new year.
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Fare and Square from @easternedge is a highlight of my holiday season and I am enamoured by my new piece by Nasim Makaremi Nia. I’m also enamoured by how many people complemented my sweater.
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Oh, and here’s how it works… 100 pieces of art on the wall and 100 tickets and then tickets are drawn randomly and you get to choose a piece to take home (yes, in front of everyone. And yes it’s stressful).
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Today’s workspace.
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Never did I think I’d be saying my house needs more tentacles, but here I am. Happy Halloween!
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Cape to Cabot, 2024. I will be wearing my medal for two weeks straight after a fairly intolerable 20km run from Cape Spear to Cabot Tower this morning.
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Did a bit of guerrilla gardening in @GeorgestownNA this past weekend by sprucing up the little plot on Hayward and Fleming. We've added a few little treasures and curiosities, so add your own or drop off a painted rock! #design709
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Charts, data and more charts, and more data (and a few more charts). I teamed up with @NLFoundation and the @harriscentre for this year's jam packed edition of Vital Signs — a province-wide check in of Newfoundland and Labrador! View the full edition: mun.ca/harriscentre/media/pr…
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Make sure you wear your special eclipse glasses for safety
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They put food out for it before realising.
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Before and after. #nlwx
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It me.
This is Sophie. She thinks it's great that you want to get up and do things. She's going to pass. But loves that for you. 13/10
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