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Superette

@superette

Word of Mouth Architects - We help our clients ignite powerful word of mouth movements within their target communities and beyond.

 Brussels
superette.eu
Joined April 2009
  • Tweets184
  • Following134
  • Followers147
12Media
Photo by Superette (@superette)
WELCOME à nos nouveaux lauréats @pidesc @superette @StephanBral @ApexCoffee Corentin Scavée et Matthieu Remy @HelloEasyvest – at Brussels, Belgium
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forget networking, the future is tribal vimeo.com/142884370
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The state of storytelling in the Internet Age: bit.ly/1D382sO teapawt.org/superette/status/60430…
“Hack your PR strategy” by @AlexiSafarikas medium.com/p/80881e74c46d
Hack your PR strategy

Hack your PR strategy

10 tips and tricks to design your own startup PR strategy.

medium.com
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We're starting to look for an account manager at @superette. Comfortable with #designthinking #co-creation #lean. Any tips? #bejobs
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Breaking : un Belge lève 2,7 millions de dollars pour produire son étonnante machine de réalité virtuelle #betech trends.levif.be/economie/hig…
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"Community is about building an ecosystem where individuals forge relationships with each other..." - @cjpedregal buff.ly/1oizrok
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Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has. - M. Mead
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Why An Offline Conversation Strategy is Key to Make your Brand Successful. Great article by @BertVnEeckhoudt thehouseofmarketing.be/news/…
The Fascinating Psychology Behind Word-of-Mouth Marketing inc.com/nicole-carter/jonah-… via @Inc #WOM
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Jim Angelus, the co-owner of Kezar. Photo: Courtesy Subject

inc.com
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Great interview with James Garnes, @adidas's Creative Director on how creativity works within their company. vimeo.com/68237557
Best Social Network Ever - A Table And Two Chairs onforb.es/1fEdYQ8 @ekaterina via @forbes
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Looking for a marketing consultant w/ solid experience in communities, content and #WOMM to join the @superette team. Who should I talk to?
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Superette retweeted
PSFK (@PSFK) profile picture
PSFK@PSFK19 Feb 2014
How crowdsourcing is helping people co-create with brands to the collective benefit: bit.ly/1fe0zzX #MyCotel
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How to Design for Word-of-Mouth by @bokardo bokardo.com/archives/how-to-… #WOMM #UX
The Principles of Social Design: How to Make Content Shareable & Your Brand Talkable? fastcocreate.com/1682946/the…
Past = consumers relying on brands. Future = consumers relying on #WOM (by @harvardbiz) blogs.hbr.org/2014/01/three-…
Fantastic talk by Kathy Sierra about designing software that gets talked about. Applies to any other business. businessofsoftware.org/2013/… #WOMM

Building the minimum Badass User | Kathy Sierra | BoS 2012

Kathy gives some of the smartest advice anyone has given about how to approach software development.

businessofsoftware.org
Customer reviews: "Companies should spend more money on understanding what and who are shaping customer opinions." nyti.ms/1aEcL5b

There’s Power in All Those User Reviews (Published 2013)

A wealth of online product information is making it harder to influence consumers with traditional marketing methods, new research suggests.

nytimes.com
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Excellent presentation by the @bbc advertising team about their research on Word of Mouth #womm advertising.bbcworldwide.com…
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