RE: Palisades Fire 🔥 It’s simply not true that nothing could have been done to stop the Palisades fire. Fires like this don’t just happen out of nowhere—there were multiple opportunities to mitigate the damage and potentially prevent it from getting out of control. 1.Pre-deploying fire trucks – Officials knew about the incoming wind event, yet fire resources weren’t strategically placed ahead of time. A proactive approach could have allowed for a faster response when the fire started. 2.Fire spotters – With strong winds and dry conditions, having dedicated spotters in high-risk areas could have caught the fire early, preventing it from spreading. 3.Functional fire hydrants – It’s unacceptable that hydrants lacked water. Ensuring a working water supply is a fundamental responsibility in fire-prone areas. 4.Alternative water sources – Once it was clear there was no water in the hydrants, additional trucks with water should have been immediately dispatched, particularly on 1/8 and 1/9. Firefighters could have also utilized residential pools as an emergency water source. 5.Reservoir levels – The two reservoirs in the Palisades should have been full and ready for emergency use. This is a basic preparedness measure. 6.Fire breaks and brush clearance – More could have been done in advance to create defensible spaces and slow the fire’s spread, especially in the hills above the Palisades. This is not a new issue—brush management should be an ongoing priority. 7.Aerial fire retardant drops – Planes should have been deployed earlier to contain the fire before it grew out of control. 8.More water-dropping aircraft – There were only two available water-dropping planes, and one was taken out of service due to a drone. We need more aircraft to handle fires of this magnitude, and officials should have contingency plans for when equipment is compromised. 9.Leadership and planning – This is not the first time we’ve faced a fire like this. The Woolsey Fire, the 2021 Palisades Fire, and the Getty Fire should have been learning experiences. Leaders should have had a well-prepared, well-practiced response plan. Fires may be inevitable in Southern California, but large-scale destruction isn’t. Saying “nothing could have been done” ignores the many ways this fire could have been better managed and mitigated. This isn’t just about hindsight—it’s about accountability and ensuring that next time, we do better. #PalisadesFire #pacificpalisades #karenbass #LosAngelesfire #janissequinones @MayorOfLA @JanisseQuinones @joelpollak @latimes @WestsideCurrent @TraciParkforLA @LindseyPHorvath @CirclingN @RickCarusoLA @RichardGrenell

Just Sold in Venice! Congratulations to our seller and buyer! Thank you to everyone involved in this transaction. See details below: 100 Venice Way, Venice, CA 90291 Price: $4,940,500 Building Size: ± 1,118 SF Land Size: ± 11,603 SF Closing Date: 6/16/…lnkd.in/g7RTM8cu

New Listing for Sale! Owner-User/Development Opportunity in Santa Monica 3205 Ocean Park Boulevard is a two-story, garden-style commercial office building with ± 16,706 square feet of rentable area on two parcels totaling ± 25,622 square feet of land. Th…lnkd.in/gfAv9JYq

Just Sold! Closed this deal Off-Market. Reach out to me for more opportunities like this one. See details below: 1457 12th Street, Santa Monica, CA 90401 Price: $3,500,000 Building Size: ± 2,034 SF Land Size: ± 7,500 SF Closing Date: 6/2/2023 Escrow: W…lnkd.in/gJVDscev

New Listing For Sale! Highly Visible Premiere Retail/Office in Prime West LA 11500 Santa Monica Blvd offers ±20,057 square feet of leasable space situated on ±12,580 square feet of C2-1VL commercially zoned land. Located at the signalized corner of Sant…lnkd.in/ggJKEa42

Ready to find your fit? Join the WESTMAC Commercial Brokerage Company team and take the next step in your career. We're seeking driven and passionate licensed agents to join us. We welcome candidates of all experience levels. To apply, please get in touch…lnkd.in/gFAJEDVu

Just Sold! Excited to get this one closed, and congratulations to our seller and buyer! Thank you to everyone involved in this transaction. See details below:   520 S. Sepulveda Blvd., Los Angeles, CA 90049 Price: $9,300,000 ($452/SF) Building Size: ± 20,…lnkd.in/gaTpgNFc

If you aspire to establish a sustainable brokerage business, our leadership team has the longevity and tools to support you in achieving your greatest potential. With our clientele lasting over 40 years, we can help you do the same by creating the foundat…lnkd.in/g9AJBruE

New Listing For Sale! Premiere Owner/User Property in Beverly Hills 8624 Wilshire Blvd is ±2,100 sf of storefront office/retail space situated on ±5,593 sf of land. This sleek and modern designed building features beautiful, exposed brick walls, 10’ ceil…lnkd.in/gEyEFig4

Just Sold! Congratulations to our seller and buyer and thank you to everyone involved in getting this deal closed! Details Below: 7151 W. Manchester Avenue, Los Angeles, CA 90045 Price: $5,750,000 Building Size: ± 11,711 SF Land Size: ± 17,981 SF Closin…lnkd.in/gv8zSiu6

Our culture is approachable and collaborative—if you want to build a true brokerage business that will last for years to come, we will help you become a local market expert. We are seeking all levels of experience. Please contact me via PM or by email…lnkd.in/dBZAAKyw

Just Sold! Congratulations to our seller and buyer and thank you to everyone involved in getting this deal closed! Details below: 1723 Cloverfield Blvd., Santa Monica, CA 90404 Price: $40,000,000 Building Size: ± 25,600 SF Land Size: ± 59,159 SF Closing…lnkd.in/g2gY_Scy

Congrats to our WESTMAC Commercial Brokerage Company Top 10 performers for 2022! Ad in this week's Los Angeles Business Journal. We're always looking for more great people to join our team! #chrisholland, Scott Gertz, @tcmacker1, #lukepalmo,…lnkd.in/gaDFv9Fc

New Listing For Sale! STNL Retail Property in Santa Monica 1415 Wilshire Blvd is ±4,878 sf of storefront retail space situated on ±5,000 sf of land. This property falls under Santa Monica’s MUB (Mixed Use Boulevard) zoning. The building is currently le…lnkd.in/gUW-cu-d

New Listing For Sale or Lease! Chase Bank building with vacant second floor office space. 7151 W. Manchester Avenue features ±11,711 square feet of building comprised of two above grade levels plus an improved basement. The building is situated on a rect…lnkd.in/guB_5GEm

New Listing For Sale! 100 Venice Way is a ±11,603 SF corner lot located in the heart of Venice, CA. There is a ±1,118 SF building and single-sided billboard situated on the lot. This Site is one block away from Venice’s most iconic and major tourist attra…lnkd.in/gKMC7PUs

Just Closed! 8-Unit Industrial Building in Torrance. We represented this buyer in their 1031 Exchange. Closed escrow on this property just 32 days after selling their downleg.   23230-23304 Normandie Ave, Torrance, CA 90502 Price: $3,300,000 ($293.80/SF)…lnkd.in/gFjzv84U

New Listing For Sale! 8750 W Pico Blvd is a ± 5,728 SF retail/office building located in the South Robertson neighborhood of Los Angeles, CA. This freestanding single tenant building is situated on the highly visible signalized corner of Pico Boulevard an…lnkd.in/gkSCgHsr

Just Sold! This two-story office building was purchased by an owner-user law firm. Through our marketing process, we received multiple offers and were able to close above our asking price. 2930 Westwood Blvd., Los Angeles, CA 90064 Price: $6,300,000 ($89…lnkd.in/g4p43yaU

Just Sold! Prime West Los Angeles location 11821 W. Pico Blvd. Los Angeles, CA 90064 Price: $3,150,000 ($700/SF) Building Size: ± 4,500 SF Land Size: ± 5,500 SF Zoning: LAC2-1V; TOC Tier 3 Closing Date: November 21, 2022 Seller: McCoullough Trust (repres…lnkd.in/gskAV5EJ