Google Analytics 4 is here to stay! Here's what business owners need to know about GA4 vs old Google Analytics UA 2023

Can you use audience targeting with Google search ads? Do you need to use audience segmentation with Google search ads? Here's the answer, clear and simple, from an ex-Googler and Google Ads expert

Why do you need a domain when starting a new business? Here's the difference between a website and domain, and why I believe a domain should be the FIRST (and perhaps only!) thing you spend money on

This is one of the best kept Google Ads Expert secrets!! Did you know about this Google Ads audience targeting trick? For a step by step tutorial, join my course: Inside Google Ads 👩‍🏫

What type of Google Ads campaign should you run? Anything BUT a Smart campaign! ✅ Search ads ✅ Shopping ads ✅ Performance Max ✅ Discovery ads ✅ Display ads ✅ App campaigns ✅ Video ads aka YouTube ads but NOT ✖️ Smart campaigns

How to register a new website domain using Google Domains - it's really easy!

Advanced Google Ads expert tips: how to target a B2B audience in Google Ads

There are so many ways to reach your ideal customers with Google Ads - here are 9 targeting methods. Have you tested them all?

How to calculate your website conversion rate, explained by a marketing coach. My mission is to make marketing simple for entrepreneurs, so let me know if you have any questions about small business marketing!

How to set up Google Search Console for small business owners, so you can improve your SEO and drive organic traffic to your website

Let an ex-Googler walk you through the 10 steps you need to run ads on YouTube - with Google Ads, of course!

One of the best ways to get more clicks on your Google Ads is to have BIGGER ads. And how can you do that without paying extra? By adding more assets, like sitelinks! Here's the quick tutorial

This is always one of the first things I teach people in my Google Ads course and Google Ads coaching. When you're creating a new Google Ads campaign, always create the campaign without guidance. Here's why.

This is a BRAND NEW feature in Google Ads, can you do this yet? Add your logo as an Asset to your Google Ads campaigns, so you can stand out in Google Search results.

Have you tried Grow my Store by Think With Google to scale your online store? This is one of the best free tools from Google. For more awesome websites like yours, be sure to grab my Ultimate Guide to Google from my 🔗 - it's fr3e!

Should you work on your SEO or your ads first? ALWAYS SEO! Ads should be fuel on your organic fire 🔥

Get more mileage out of your social media content by REPOSTING it again and again and again

Want your products to stand out on Google Search? Make sure you have reviews enabled! You can do this for free in Google Merchant Center by enabling Customer Reviews and Product Reviews. This is DIFFERENT than the reviews on your Google Business Profile, since the reviews collec

Want to optimize your Google Ads campaigns? Here are 8 of my best Google Ads tips from an ex-Googler