
Tiny marketing learnings from #MarketingTwitter and other resources.
Joined November 2020
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You don’t have to post everyday on social media as a brand.
@AnthonyYepez
Social media platforms are like different languages. You have to translate your message for each platform. @mkobach
Great marketing makes you forget it’s marketing the same way great movies make you forget it’s people reciting memorized lines. @mkobach
“It takes at least 2 years to grow your social media effectively. If it happens in days or months, consider yourself lucky. But you can’t sign up for luck as a strategy“ - @warikoo
Marketing is about speaking 𝘄𝗶𝘁𝗵 your customers!
👉🏽 Two-way communication
@CardozaGab
If you’re looking to broaden your marketing, I would strongly recommend diving into behavioural economics!
@ChiThukral
the 5 guiding principles for any social media manager:
behave like a fan
entertain your audience
focus on big creative bets
take educated risks
believe in the power of CM
@natbalda
The best brands on social media don’t sell their product, they give you a reason to follow.
@mkobach
"Branding requires accountability. To build a great personal brand (an eponymous one), you must take on the risk of being publicly wrong." - @naval
Social media should be a supplement to a website, never a replacement for it. Get your website in order first and then social. You can have the best social media in the world, but if your website stinks...it’s not worth much.
@jsstansel
The real value of social media for a brand is not that it's a place to promote your stuff. It's a place to get feedback. Master the feedback loop.
@davegerhardt
Good writing is bad writing with lots of editing.
@david_perell
Build a community, and they do your marketing for you.
@mkobach
People don't just care about what you have to say. People want to be heard. They want to be seen. Hear them. See them. Let them know and give them a voice. - @Izyy
People don't read social media.
They browse it. They skim it. They scroll it. So you better do something to grab people’s attention. - @mkobach