The Public Opinion Lab is an enhanced social media analytics lab. We collaborate with industry clients and academic partners to conduct cutting-edge research.

Tuscaloosa, AL
Joined July 2018
This will be a significant blow to academic research for sure. More to come when ot becomes clearer how academic access is impacted. For now, @UACCIS @icirua fortunately has backup capabilities via @Sprinklr.
Starting February 9, we will no longer support free access to the Twitter API, both v2 and v1.1. A paid basic tier will be available instead 🧵
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Public Opinion Lab retweeted
Doing Good Theoretical Research with Social Media Data: here is a recording of a workshop we at @ua_pol did for @UACCIS faculty & staff to help think about using social media data in their research. Hope it is helpful! youtube.com/watch?v=MTb5VPyz…
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Public Opinion Lab retweeted
Join us virtually for a discussion abut automated image detection & analysis in advertising research! I will be sharing insights from research done in @ua_pol and the Health Communication and Biometrics Lab at @UACCIS @icirua w/ Steve Holiday, @Haseon__Park, and Yuanwei Lyu.
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Great to check out the brand new @clemsonsmlc and catch up with our friends Dr. Brandon Boatwright and Dr. Wil Henderson! Beautiful space! @ Clemson University instagram.com/p/Ciu8rDyukrO/…
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Big Week Ahead: looking forward to talking with students at @UGAGrady and @ClemsonCOMM next week and dropping in to visit our friends at @SeeSuiteUGA and @ClemsonSMLC!!!
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Full house this morning for our guest, Dr. Kevin John's, great workshop on on eye-track8ng in the @uaccis @icirua Health Communication & Biometrics Lab! @ Reese Phifer Hall instagram.com/p/Cic7CqTOYI9/… – at Tuscaloosa, AL
Honored to be visiting @TeamRedstone @ArmyMateriel this morning to talk with public affairs officers about using @sprinklr to track audiences and messaging. @BamaAPR @UACCIS @icirua
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Just posted a photo @ University of Alabama College of Communication and Information Sciences instagram.com/p/CffTKTxOF0P/… – at Tuscaloosa, AL
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Just posted a photo @ University of Alabama College of Communication and Information Sciences instagram.com/p/Cfe5lyzuJ5j/… – at Tuscaloosa, AL
Exciting seeing more @ua_pol affiliated work on the international stage!
Very cool to be nominated alongside such great researchers for the Best Paper Award at ICORIA 2022. Can't wait to present this research w/ Steve Holiday, @Haseon__Park & @YuanweiLyu! Thanks @icirua's @ua_pol + HCBL for the support! @BamaAPR @UACCIS
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@ua_pol was integral in the @UAinCaribbean Social Media Analytics for Tourism Marketing course in #SXM. Returning home, it is exciting to see the lab's first doc student @Haseon__Park & lab research assistant Andrew Morris take the next steps in their research careers this week!
Leading @UAinCaribbean w/ @msvandyke has been a truly wonderful and refreshing experience! Excited to be heading home to @UACCIS for defenses of two great @ua_pol @BamaAPR students including the dissertation defense of the 1st doctoral graduate of the lab @Haseon__Park !
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@ua_pol student lab member @Haseon__Park sharing her expertise at #aejmc22 @AEJMCCTEC / @AEJMC_MCS! Thanks for representing well, Haseon!
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Wonderful work, team!
🤩Happy to see our work is finally out in #InternetResearch! Collaborated with Brian and @ItsShaheenK and supported by @ua_pol, this research found the most influential opinion leaders who spread misinformation are people in "boundary-spanning hubs."
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2021-2022 Public Opinion Lab Report Highlights: - 82 manuscripts developed - 19 published journal articles - $257k in afilliated funded research - 1662 course registrations interacted with the lab across academic levels. A solid year! @icirua @UACCIS
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@ua_pol Director @JamesonHayes, Assoc. Director Brian Britt & other affiliated researchers will be sharing tips and research at this event hosted by our friends at @Unl_CoJMC Public Insights Lab. It is FREE and on Friday. Sign up below now! @icirua @UACCIS
CoJMC's Public Insight Lab is hosting a free "Tools and Training for Social Media Research" Zoom workshop on May 6, with support from @unl_sbsrc. The workshop will offer introductory sessions on @Sprinklr and much more. See the sessions: ow.ly/jkfy50IKWcI @thevaleriejones
Replying to @ua_pol
Awww, shucks, POL. You're pretty swell yourselves! #research #collaboration #highered
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Follow our friends over at @GWSCatUA! They are terrific research collaborators!
Welcome to new followers and followers of our water researchers list. We'd love to get to know you, so drop us an @ and tell us about your work!
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@ua_pol Director @JamesonHayes + @jaywaters teamed up w/ @30A or the @30A Beach Happy Study available for download from the @ua_pol website: publicopinionlab.ua.edu/beac…
Check this out! Associate professor Dr. Jameson Hayes and instructor Jay Waters recently completed a research study in collaboration with 30A that showcases the importance of travel for a person’s overall happiness. Visit bit.ly/3LkeVjL to read the full story. ☀️
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