
Professor, University of Florida, Strawberry Breeding and Genetics #science #PlantBreeding #strawberry #Florida. Own opinions.
Joined November 2018
- Tweets838
- Following532
- Followers1.9K
- Likes1.9K
🔴 The #FloridaPearl brand premium #whitestrawberry is unique for its splendid white color together with its delicious and exotic flavor, its beautiful appearance and medium to large size. If you want to know more, you can contact us through [email protected]
Encore brand strawberry stands out for its very high early and total yields, exceptional fruit quality, and excellent flavor, durability, and size
Encore produces large fruit with a consistent conical shape and features a vigorous, robust plant that is easy to grow and adaptable
Dr. Vance M. Whitaker retweeted
🌱 Coming Spring 2027: Plant Breeding Playbook, a new online course taught by Dr. Rex Bernardo at the University of Minnesota.
Explore 60+ best practices across the plant breeding process. 🧬🌾
📅 Jan. 19–Apr. 29
📝 Registration opens Dec. 1
#PlantBreeding #PlantScience
Dr. Vance M. Whitaker retweeted
BERRIES ARE DOWN 24%! 🫐🍓📉
Since January 2025, fresh berry prices have fallen 24%—and they are down 34% from their 2023 peak.
The march to Make America Healthy Again is working: Americans are buying nearly 8% more fresh food!
Under @POTUS, and alongside @SecKennedy, we are working to make REAL, healthy choices even more affordable for families across America. 🇺🇸
Dr. Vance M. Whitaker retweeted
🍓 Mexican strawberry exporters face preliminary US antidumping margins of up to 5.28%.
Aneberries stresses these are provisional cash deposits—not final duties—as the investigation continues toward a Jan. 4, 2027 resolution.
freshfruitportal.com/news/20…
The University of Florida ranks #4 among public universities in @TIME's inaugural America’s Best Colleges ranking — highlighting UF’s strong student outcomes, learning environment and value. 🐊
news.ufl.edu/2026/08/time-ra…
The University of Florida ranks as the 2026 #1 best-value public university in the nation by @SmartAsset, highlighting the university's combination of affordability and strong student outcomes. 💪
news.ufl.edu/2026/07/smartas…
Gracias a HortiDaily y FreshPlaza por destacar el trabajo de EMCO CAL en Huelva
🌱 Variedades de fresas como aquellas de las marcas Encore™, Felicity®, Ember™ y Florida Pearl®, junto con nuevas selecciones avanzadas
📲
lnkd.in/eYt9amQH
lnkd.in/ehgcnDmV
Even at the end of a challenging season for the Huelva growers, our Encore Brand strawberry variety continues to impress them very favorably
This fruit stands out for its firmness, excellent overall flavor, and a slight touch of acidity that brings freshness ...
The #Ember brand premium strawberry is named after the bright red color of its fruit and is characterized by excellent overall fruit quality, incredible sweetness, and outstanding flavor
Ember™ brand stands out for its consistent and early yields, excellent rain tolerance...
Dr. Vance M. Whitaker retweeted
Spotlight: Sophia Schmidt
Our PhD student researching disease resistance in strawberry breeding, with a focus on Neopestalotiopsis rosae in Florida strawberry production.
Learn more about her research and motivation in this week’s spotlight!
Dr. Vance M. Whitaker retweeted
FFVA is pushing for improvements to the USMCA trade framework, including stronger protections for Florida specialty crop growers facing competition from Mexican imports. 🌎🌱Read more:
specialtycropgrower.com/ffva…
A predicted El Niño could create challenging conditions for Florida strawberries this season.
@UF_ABE-@UFPlantPath research found wetter, cooler El Niño years increase Botrytis disease risk across major growing regions, while tools like the Strawberry Advisory System help growers respond more efficiently.
To learn more, click the link tr.ee/SwIFFpv3vs

ALT A collage featuring a highlighted dictionary definition of "El Niño," a crate of strawberries, and Vinicius Cerbaro in an inset circle labeled UF IFAS. The text below states a projected disease risk to Florida's strawberry industry due to El Niño, with mention of hope. At the bottom, the University of Florida IFAS logo is visible.
Dr. Vance M. Whitaker retweeted
The USDA is hiring plant geneticists at 23 research sites across the country. Pay is up to $192k/year. Search closes June 11th. usajobs.gov/job/868877900
Dr. Vance M. Whitaker retweeted
Congrats to our program director @ForageBreeding.
Recognized by the Global Food Systems Institute for his research, leadership, and early-career impact.
He's leading from the front and raising the bar for our program.
Dr. Vance M. Whitaker retweeted
Our student @Kaitlyn_PBGP is working on ways to reduce labor costs while maintaining high strawberry production through improved runner management.
In collaboration with Dr. @vance_whitaker and Dr. Seonghee Lee.
Now featured in the news.
Watch here:
baynews9.com/fl/tampa/news/2…
Dr. Vance M. Whitaker retweeted
Big step forward for gene editing and innovation in Europe 🇪🇺🌱
The EU Council has officially adopted new rules on New Genomic Techniques (NGTs), creating a clearer, science-based framework for gene-edited crops.
This opens the door to faster development of climate-resilient, pest-resistant, and more sustainable crops—while boosting competitiveness across the agri-food system.
After years of debate, Europe is finally aligning regulation with scientific progress.
🔗 Link: consilium.europa.eu/en/press…
#GeneEditing #CRISPR #NGTs #Biotechnology #AgTech #FoodSecurity #EU #PrecisionBreeding
The Felicity brand premium strawberry is characterized by very high quality fruit, very well shaped and beautiful to look, excellent size, a striking red color, a higher percentage of early fruit and marketable fruit
🍓 Felicity brand is very suitable for fresh markets and #IQF






















