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Introducing the Aftersell Affiliate program.
Refer a brand to Aftersell, earn up to $35,000.
Introduce a brand and get paid twice: once for the intro, and again when it goes live on Rokt Thanks.
No cap on referrals.
aftersell.com/affiliates
Rokt Aftersell retweeted
Appreciate @dppatel_ sharing this update, and grateful to @harleyf and the @Shopify team for partnering closely with us behind the scenes.
At @Rokt, we take security incredibly seriously. Whilst this attack was unsuccessful - zero shopper data, payment details, or credentials were compromised in this incident, what we saw is a wake-up call for every tech company: we all collectively need to go on the AI security offensive.
Bad actors are already weaponizing frontier AI. In this attack, automated tooling, firing millions of probes, and instantly pivoted across thousands rotating proxy IPs the second blocks went up. Whether it’s exploiting critical infrastructure flaws like the recent PHP bug or hunting for complex weaknesses, AI is exposing vulnerabilities faster than human teams alone can patch them.
Only organizations deploying cutting-edge AI models for defense stand a chance against AI-armed attackers. That is why our security team—bringing deep experience from the FBI’s cyber division—partnered early with @AnthropicAI through their Cyber Verification Program.
Cybersecurity can’t be a solo sport anymore. Sharing intelligence transparently with partners like is how we collectively stay ahead of the curve.
There’s been a lot of speculation about @aftersell over the last week, including some erroneous claims about checkout hijacking. We understand given what's going on in the ecosystem but here's what actually happened to Aftersell 👇
Starting October 7th, an attacker sent millions of malicious requests to our servers. Most failed or did nothing, but the attack exposed non-sensitive upsell configuration data (e.g. discount settings) from a subset of 22 stores and they have of course been notified. It was an automated and almost certainly AI-assisted attack. It sent millions of requests in a single day, and switched to a pool of 1,460 rotating IP addresses. The moment we blocked one, the next one would appear. We closed the vulnerability within two hours.
For everyone speculating about checkout hijacking, I want to make it very clear that this DID NOT happen to us. No shopper data or payment info was exposed, and no money moved. Aftersell merchants do not need to take any action - the app remains fully functional.
No sensitive data was exposed, but the responsible thing was to take ownership and make sure the security of our product came first. I’d rather take the install hit before BFCM than ask merchants to trust us before we’d checked everything.
Here’s what we’ve done since:
→ We’ve been working closely with Shopify’s security team and have brought in third parties for external incident review, VAPT, and specialized pen testing.
→ Aftersell is part of Rokt, and Rokt’s security team has run this investigation. The team is led by an ex-FBI cybersecurity leader and recently joined Anthropic’s Cyber Verification Program, which gives our security team access to Anthropic’s most capable models for defensive work. These models are now continuously reviewing every public route on Aftersell and are built into our security stack.
→ We have informed the FBI and other partners that share cyber threat intelligence to help stop attackers in the ecosystem. We will continue to work with the cybersecurity community to ensure the highest of security standards on Aftersell.
→ We are working with Shopify to ensure we get re-listed as soon as possible so new stores can install and set up Aftersell ahead of BFCM.
Our commitment to the merchants who use or are considering Aftersell:
1) Security comes first on our roadmap. Our entire engineering team has spent the last few weeks on security work, and we’re using AI to defend against AI, with those same models now built into our security stack. We’ll keep investing, and we’ll stay transparent. If something affects your store, you’ll hear it from us. This is an always on program. We contacted affected merchants, we will always do this to ensure you know what is going on.
2) We’ll share what we learn. Attacks like this are becoming more common by the day across all platforms and we want to help our partners get ahead of them too. More on this soon.
If your Shopify app has been hit by something similar, DM me. Happy to share our notes and learnings.
We take a lot of pride in serving a large portion of the Shopify ecosystem, and we’re committed to building the best and most secure upsell product out there.
If you have questions, comment below or DM me directly.
Rokt Aftersell retweeted
I’ve received dozens of questions in DMs and in person about what’s going on with @aftersell. Here’s our full statement on what happened. Please give it a read.
TL;DR:
• There was no checkout hijacking
• We experienced a cybersecurity attack that was patched within two hours of detection
• No sensitive or PII data was exposed. The few affected merchants were contacted directly, and no one needs to take any action
Our entire engineering team is focused on security, and we’re working with Shopify on App Store relisting as soon as possible.
There’s been a lot of speculation about @aftersell over the last week, including some erroneous claims about checkout hijacking. We understand given what's going on in the ecosystem but here's what actually happened to Aftersell 👇
Starting October 7th, an attacker sent millions of malicious requests to our servers. Most failed or did nothing, but the attack exposed non-sensitive upsell configuration data (e.g. discount settings) from a subset of 22 stores and they have of course been notified. It was an automated and almost certainly AI-assisted attack. It sent millions of requests in a single day, and switched to a pool of 1,460 rotating IP addresses. The moment we blocked one, the next one would appear. We closed the vulnerability within two hours.
For everyone speculating about checkout hijacking, I want to make it very clear that this DID NOT happen to us. No shopper data or payment info was exposed, and no money moved. Aftersell merchants do not need to take any action - the app remains fully functional.
No sensitive data was exposed, but the responsible thing was to take ownership and make sure the security of our product came first. I’d rather take the install hit before BFCM than ask merchants to trust us before we’d checked everything.
Here’s what we’ve done since:
→ We’ve been working closely with Shopify’s security team and have brought in third parties for external incident review, VAPT, and specialized pen testing.
→ Aftersell is part of Rokt, and Rokt’s security team has run this investigation. The team is led by an ex-FBI cybersecurity leader and recently joined Anthropic’s Cyber Verification Program, which gives our security team access to Anthropic’s most capable models for defensive work. These models are now continuously reviewing every public route on Aftersell and are built into our security stack.
→ We have informed the FBI and other partners that share cyber threat intelligence to help stop attackers in the ecosystem. We will continue to work with the cybersecurity community to ensure the highest of security standards on Aftersell.
→ We are working with Shopify to ensure we get re-listed as soon as possible so new stores can install and set up Aftersell ahead of BFCM.
Our commitment to the merchants who use or are considering Aftersell:
1) Security comes first on our roadmap. Our entire engineering team has spent the last few weeks on security work, and we’re using AI to defend against AI, with those same models now built into our security stack. We’ll keep investing, and we’ll stay transparent. If something affects your store, you’ll hear it from us. This is an always on program. We contacted affected merchants, we will always do this to ensure you know what is going on.
2) We’ll share what we learn. Attacks like this are becoming more common by the day across all platforms and we want to help our partners get ahead of them too. More on this soon.
If your Shopify app has been hit by something similar, DM me. Happy to share our notes and learnings.
We take a lot of pride in serving a large portion of the Shopify ecosystem, and we’re committed to building the best and most secure upsell product out there.
If you have questions, comment below or DM me directly.
Rokt Aftersell retweeted
There’s been a lot of speculation about @aftersell over the last week, including some erroneous claims about checkout hijacking. We understand given what's going on in the ecosystem but here's what actually happened to Aftersell 👇
Starting October 7th, an attacker sent millions of malicious requests to our servers. Most failed or did nothing, but the attack exposed non-sensitive upsell configuration data (e.g. discount settings) from a subset of 22 stores and they have of course been notified. It was an automated and almost certainly AI-assisted attack. It sent millions of requests in a single day, and switched to a pool of 1,460 rotating IP addresses. The moment we blocked one, the next one would appear. We closed the vulnerability within two hours.
For everyone speculating about checkout hijacking, I want to make it very clear that this DID NOT happen to us. No shopper data or payment info was exposed, and no money moved. Aftersell merchants do not need to take any action - the app remains fully functional.
No sensitive data was exposed, but the responsible thing was to take ownership and make sure the security of our product came first. I’d rather take the install hit before BFCM than ask merchants to trust us before we’d checked everything.
Here’s what we’ve done since:
→ We’ve been working closely with Shopify’s security team and have brought in third parties for external incident review, VAPT, and specialized pen testing.
→ Aftersell is part of Rokt, and Rokt’s security team has run this investigation. The team is led by an ex-FBI cybersecurity leader and recently joined Anthropic’s Cyber Verification Program, which gives our security team access to Anthropic’s most capable models for defensive work. These models are now continuously reviewing every public route on Aftersell and are built into our security stack.
→ We have informed the FBI and other partners that share cyber threat intelligence to help stop attackers in the ecosystem. We will continue to work with the cybersecurity community to ensure the highest of security standards on Aftersell.
→ We are working with Shopify to ensure we get re-listed as soon as possible so new stores can install and set up Aftersell ahead of BFCM.
Our commitment to the merchants who use or are considering Aftersell:
1) Security comes first on our roadmap. Our entire engineering team has spent the last few weeks on security work, and we’re using AI to defend against AI, with those same models now built into our security stack. We’ll keep investing, and we’ll stay transparent. If something affects your store, you’ll hear it from us. This is an always on program. We contacted affected merchants, we will always do this to ensure you know what is going on.
2) We’ll share what we learn. Attacks like this are becoming more common by the day across all platforms and we want to help our partners get ahead of them too. More on this soon.
If your Shopify app has been hit by something similar, DM me. Happy to share our notes and learnings.
We take a lot of pride in serving a large portion of the Shopify ecosystem, and we’re committed to building the best and most secure upsell product out there.
If you have questions, comment below or DM me directly.
Rokt Aftersell retweeted
Introducing Aftersell Cart: The first AI-powered @Shopify cart
→ Build carts with AI in under 5 mins
→ Add 18+ upsell, cross-sell, and AOV increasing widgets
→ Serve different offers based on who the shopper is and what they buy
On Oct. 22, we’re breaking down how @grunsdaily uses these features. You’ll also get 3 high-converting cart templates when you sign up.
Join us: rokt.wistia.com/live/events/…
Introducing Aftersell Cart: The first AI-powered @Shopify cart
→ Build carts with AI in under 5 mins
→ Add 18+ upsell, cross-sell, and AOV increasing widgets
→ Serve different offers based on who the shopper is and what they buy
On Oct. 22, we’re breaking down how @grunsdaily uses these features. You’ll also get 3 high-converting cart templates when you sign up.
Join us: rokt.wistia.com/live/events/…
Rokt Aftersell retweeted
My favorite feature we launched this year.
Earn & Save:
→ Earn profit from Rokt Thanks
→ Keep 100% of it
→ Get $1 off your Aftersell bill per $1 earned
Our merchants will save MILLIONS on SaaS.
The goal is to make @Aftersell 100% free in a few years.
Make money 🤝 Pay $0
Okokok, ONE experiment we’re happy escaped the lab:
FINDING 05 - Rokt Thanks can pay your entire Aftersell bill.
Earn incremental profit from brand-safe offers shown after purchase, keep 100% of your earnings. Aftersell adds a matching discount to your bill.
Worth checking out: aftersell.com/lab
Rokt Aftersell retweeted
In New York today! 🗽
Aftersell Lab is all over in the @Shopify space 🧪👩🔬
Rokt Aftersell retweeted
You've heard me say acquisition is more important than retention.
With subscriptions, that means changing how people come in matters.
Even if someone doesn't take your best offer right away, you can use upsells through the journey to get stronger commitments, provide more value to subscribers, and capture stronger retention. All at once.
In this week's dose, we talk post-purchase upsells with @varunkundra - one of the founders behind @aftersell - about what's working and what to test on them.
This is a can't miss dose - let's dive in!
newsletter.thesubscriptiondo…
Rokt Aftersell retweeted
"If you're going to do something in post-purchase, you're going to choose @aftersell"
@grunsdaily 👏👏👏👏
BFCM EXPERIMENT 04: Leaked from the lab
Aftersell Cart just got 3 new levers:
→ Build a cart with AI in under 5 mins
→ Grow AOV with 18+ upsell + cross-sell widgets
→ Serve different offers based on shopper behavior, cart contents, location + more
On Oct. 22, we’re breaking down how Grüns is putting it all to work.
Secure your spot with @russell_kwokk: rokt.wistia.com/live/events/…
Rokt Aftersell retweeted
This seems good @aftersell
Rokt Aftersell retweeted
This week’s X highlight ✨
1. @aftersell Lab launched 6 new features 🧪
2. @codyplof went viral with his sponsorship badge bid! 💸 🤑
3. @colindougherty @chrislukehall launched @ecommcowboy rebrand! 🤠
4. @JaiDolwani @TheStartersHQ new mysterious launch! 🌚
Rokt Aftersell retweeted
The leaderboard is getting competitive 🤯
$23.54 RPV vs $3.82 median
Top 1% on @aftersell
Absolute clinic from Josh
Rokt Aftersell retweeted
Your favorite cart is a few prompts away.
Screenshot a cart you love.
→ Add our .md file
→ Claude recreates it in seconds
→ The new @Aftersell Cart powers the logic
Aftersell + Claude is unmatched.
Switch now and save on your SaaS bill in Q4.
sneak peek: copy your fav cart and bring it into @aftersell within seconds
Aftersell Cart is truly the first shopify cart that you can build from 0-100 with one AI prompt
Rokt Aftersell retweeted
sneak peek: copy your fav cart and bring it into @aftersell within seconds
Aftersell Cart is truly the first shopify cart that you can build from 0-100 with one AI prompt
Introducing @aftersell's next frontier to dominate...Aftersell Cart 👇
I've wanted to own cart forever and become the best full funnel upselling platform...and we're finally there. Shoutout to Mike from Gruns for partnering with us on this.
There's 4 primitives in every Aftersell product:
1) Targeting - who you're showing the offer to
Aftersell Cart integrates into our new API-driven strategies feature that allows you to target exactly DOWN TO THE MODULE which customer will see what part of the cart.
2) Layouts - how the offer looks to the end customer
This is probably the coolest. We've got a fully programmable JSX-based cart that you can customize. Every pixel can be configured. We're rolling out our own AI-based tooling to build carts with on top of this. Our team is owning design + launch for some of our early users - comment below if you want us to take a look.
3) Reporting - how the offer is performing
We launched our new reporting product a few weeks ago and we've seen people building insane dashboards with it already. Cart now hooks into our reporting infrastructure and you'll be able to build context aware dashboards across the entire transaction.
4) Testing - how to make the offer perform better
You can set up multiple carts and manage them as you want between different promotional seasons, brand testing, upsell testing, etc. We allow full end-to-end testing directly in Aftersell Cart without having to manage cart testing in another tool.
Comment what else you'd love to see in our cart product.
Rokt Aftersell retweeted
One step closer to the collab…
@Aftersell x @Lamborghini when 👀?
Appreciate the 5-stars 🤝
Rokt Aftersell retweeted
🆘 EMERGENCY 🆘
Guys, someone leaked our lab results!! 😭🧪
Watch till the very end!
Whoever leaked our lab results… not cool 😑
But now that it’s out there, we spent the year testing one hypothesis: Can every order be worth more?
The results are in. Explore all six experiments: aftersell.com/lab
Okokok, ONE experiment we’re happy escaped the lab:
FINDING 05 - Rokt Thanks can pay your entire Aftersell bill.
Earn incremental profit from brand-safe offers shown after purchase, keep 100% of your earnings. Aftersell adds a matching discount to your bill.
Worth checking out: aftersell.com/lab



























