People often get in touch with MFW to ask how they can take part in our consumer boycotts. So here’s an explanation of what you can do, and why it matters. The commitment we need (for people who want to make a difference) is to contact 1, 2, 5 or more advertisers from our data lists each week, telling them why you demand they stop funding the misogyny, hate and lies expressed by the media personality or program/channel you choose. There are two ways to contact advertisers. You can use the data lists via our MFW website mfw.org.au, or via our web-based app at app.mfw.org.au. In either case, follow these instructions: 1. Click on campaigndata.mfw.org.au (#ToYourBrooms link on our sites) for all our #ToYourBrooms advertiser boycott campaigns. These target individuals, programs and/or media orgs which are the worst in terms of broadcast hate and lies. They currently include: - #BinBen (Ben Fordham/2GB) - #NewsCorpse (Rupert Murdoch’s papers and Sky News) - #SquishSpotlight (Kerry Stokes’s Spotlight TV show) - #TuckOff (Tucker Carlson) and - #VileKyle (Kyle Sandilands/KiiSFM). 2. Click on murdochfreeworld.mfw.org.au for our #MurdochFreeWorld supplier campaign, which targets businesses which stock or supply Murdoch- or Stokes-owned content. It’s easy to take part. Just find and click into on the hashtag campaign (as above) you prefer, and locate advertisers you currently use (or might use). Contact them via the email or social media details supplied. Tell them you’ll stop buying their products/services unless they stop funding the content you object to, and explain your specific objections. You can even tell them what they’re funding goes against their own Code of Conduct or Mission Statement (find these on their websites). Don’t take no for an answer, don’t listen to them say they don’t control where their advertising goes (this is rubbish), and keep it up with more advertisers. But please: always be polite. Currently, a few thousand witches a week do this. But if it were ten or fifty thousand, advertisers would pull out a lot faster. We also need financial support, preferably with a recurring donation of $5 or $10 per month, or more if funds allow. We can’t run our campaigns without the wherewithal to pay our staff who work very hard to compile and analyse huge amounts of data we then supply to you. If it matters to you to reform our media, please assist: mfw.org.au/donate/ mfw.org.au/merch/ Finally, since mass-reporting by the trolls who want media lies to prosper causes us to sometimes disappear from our platforms, follow us in as many places as possible: MFW Coven: facebook.com/groups/2599767… Insta: @MFWitches Facebook: @MFWitches Threads: @mfwitches It’s a crucial time to get involved, since media lies are getting worse. They’re losing profits since more people see through their bullshit daily, and this causes them to publish for link clicks rather than truth. The only way to combat this is to show them they’ll lose more profit via losing advertisers unless they stop using outrage and deception to get attention. Our motive isn’t to put these companies out of business or for journalists to lose their jobs. We just want the lies and lack of balance to stop. If Rupert Murdoch and other similar media outlets would choose to run their companies with relatively objective reporting, we’d quickly abandon our witchy campaigns. What happens next, witches, is up to us all. If enough advertisers and suppliers pull out of supporting these awful companies, neither our politicians nor the media will fail to get the memo that we’re fucking tired of being lied to on a daily basis by journalists and companies who refuse to follow their own media codes. And they’ll quickly change. Now’s the time for all of us to take a stand. We’re a collective of angry sweary witches who are determined to make a permanent difference. And if we don’t do this, who fucking will? Are you in? #ToYourBrooms