@GroundTruthCo

GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other Real Business Results.

 New York City
GroundTruth.com
Joined September 2010
  • Tweets8.1K
  • Following1.4K
  • Followers3.5K
馃帶 Wondering why we are going big on Digital Audio? Rosie O'Meara, GroundTruth CEO, sat down with @eMarketer with the answers. Learn how GroundTruth elevates Audio from an awareness channel to a measurable part of a full-funnel strategy. 馃敆 Full panel: hubs.li/Q03f6rJM0
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How does @CroudMarketing reach @DukeCannon customers at just the right moment? Here's a hint: 馃摬 Croud's Katie McMahon talks through the strategy and how they reach the 70% of shoppers who use their phones while in-store. Watch the full discussion 馃憠 hubs.li/Q03bpxdH0
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If your media agency can't decide between clicks and actual sales, it's time to give them a hint. 馃槈 With GroundTruth, you get real business results like in-store visits.
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Clicks are nice, but sales are nicer. With GroundTruth, your ad campaigns don't just get clicks鈥攖hey drive store visits and sales. #realbusinessresults
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The Media Ad Sales Summit is coming up in early November. GroundTruth's Frank Piechota will be on a panel discussing TV/Video Measurement & Currencies with a focus on Attribution & Data. Register here: bit.ly/3QvwYrx #Realworldbehavior #Realbusinessresults
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Missed us at Digital Dealer? Wanna know where some of your key audience segments over-index in terms of visitation patterns? Learn more about how GroundTruth can help you drive real business results: bit.ly/46Ic0MB #Realworldbehavior #RealbusinessResults
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Coming up this Wednesday the Convergent TV Summit is the best place to prepare for new trends and make industry connections. Register here: bit.ly/46Zk8YO #Realworldbehavior #Realbusinessresults
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The Convergent TV Summit is the best place to prepare for new trends and make industry connections that can help you stay a step ahead in the competitive space. Register here: bit.ly/46Zk8YO #Realworldbehavior #Realbusinessresults
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The Dallas Fort Worth Interactive Marketing Association produces the DFW iHack Golf Tournament. Planning on attending the iHack Golf Tournament? Connect with us in advance here: bit.ly/46KKNst #Realworldbehavior #Realbusinessresults
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GroundTruth data tells us that running promotions on National Cheeseburger Day (9/18/2023) increased foot traffic by an average of 17% (compared to the previous four Mondays). Get more QSR insights here: bit.ly/3Q2FPke #Realworldbehavior #Realbusinessresults
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