Founder of @sehubbub - Top 20 UK Search Specialists @ThinkGoogleUK - Rising Star @TheDrum - all views are my own
London, England
Joined August 2009
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🔔 SEO ranking appearing above Search Ads when I’m looking this morning. Search Ads underneath ‘People also ask’ section. Anyone else seeing this? #ppcchat @rustybrick
Does the AI turtle win the race? Who will win in your opinion between The New @bing (powered by @OpenAI) or @Google's Bard with their ideas about a new search engine? nytimes.com/2023/04/16/techn…
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Not sure I’ve ever seen the web results 1st and then Ads 2nd straight after on Microsoft? Looks like the ad was attached to the knowledge panel @rustybrick #ppcchat
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I like the Conversion-based Audiences with First-Party Data & Customer Match update. Super useful 💪#googleproductkickoff2023 #ppcchat
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Is this the first time Google have openly admitted the old Broad Match was rubbish? #ppcchat thinkwithgoogle.com/intl/en-…
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Urgh, whyyyyy?! Search Ads 360 has only just caught up, now we are playing around with a different one? Stop tinkering and let us get on with delivering clients performance!
Google Ads testing a new design to improve the workflow - more details at seroundtable.com/google-ads-…
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Microsoft to reduce share of their revenue for search partners that don’t perform to your objectives at some point this year. Good news for advertisers who are skeptical of search partner value. It means they will have to work harder to improve their search experience! #ppcchat
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Interesting insights being shared at @MSFTAdvertising Roadshow today in London! #MSFTAds
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So much to take away from the @GoogleAds recent news 🤯 . From today’s, I think we will see Ad Strength penalise you for not using this AI-solution, and we could also see Dynamic Search Ads disappear ☠️. What are your thoughts? #ppc #paidsearch
Today we saw @adsliaison launch Search Ads Week with new features for AI-powered Search 🤯 'Automatically Created Assets' was one, and author @PPCdanroberts thinks this could be the final nail in the coffin for DSA. Thoughts? 🪦
#Google #googleads #ppc
searchenginehubbub.com/googl…
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Thoughts? For me, feels like an unnecessary step for the longer term. Can see it's need in the short term, but hopefully the AI can start to better recognize based on the prompt which is the most appropriate response once it's better trained 🤷♂️
Bing AI Chat testing setting the tone of the responses via @rustybrick searchengineland.com/bing-ai…
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👍 I like, but feels like another step we have to take to get the most appropriate response. Based on the prompt, can this not be determined anyway? 🫰
We’ve been hard at work tweaking dials so you can chat with the new Bing however you’d like. Starting today, some users will see the ability to choose a style that is more Precise 📐, Balanced 🧘♂️, or Creative 🧪.
Let us know what you think by using the 👍 & 👎 in each response.
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Interesting updates from @GoogleAds here. They have clearly listened to feedback from advertisers and have taken steps to update Performance Max accordingly. Looking forward to what’s next here. Thoughts?
Big news! Google just dropped some 🔥 updates to its Performance Max campaigns which address very specific issues search marketers have had since it's launch. What's your excuse for not testing Performance Max now? #googleads #google #performancemax
searchenginehubbub.com/googl…
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Here’s how ChatGPT answered my question when I asked how it could be used for Paid Search. Anyone else thought of any other applications yet? #ppcchat #ChatGPT
What better way to understand how ChatGPT and OpenAI's work can be applied to Paid Search, than to ask the tool itself! Here's what it had to say ppchubbub.com/more/pov/how-c…
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Thanks Fred again.. for spending 1,082 minutes with me in 2022. I couldn’t stop listening to Billie (loving arms). #SpotifyWrapped open.spotify.com/artist/4oLe…
@airserbia flight cancelled 26.04. Refund offered, I applied on 26.04. No reply and numerous requests submitted, emails sent and then I was finally promised money in 7-30 days. 30 days past and still no refund, it is now July! Please refund my money! It was you who cancelled!