Paddy Cleary (@Paddyclearly) header
Paddy Cleary (@Paddyclearly) profile picture

Co Founder @ Paul Street | Prev. Founding team @Wayflyerapp | Invest in eCom things | Irish in NY ☘️

New York, USA
Joined September 2020
Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)Photo by Paddy Cleary (@Paddyclearly)
Paddy Cleary retweeted
Congrats to the Paul Street team! Great people coming together on both sides
Today is special. @garyvee is now a partner in Paul Street. When @Paddyclearly and I started our company, the goal was clear: build the best offering in affiliate and partner marketing. Since then, we’ve driven over $1.4 billion in revenue for some of the best brands in consumer, built a world-class PR and influencer practice, and most importantly - built the best damn team in the business. To say that Gary has been an inspiration to me would be an understatement. No one has done more to shape how brands think about attention, culture, and the creator economy. Having him in our corner isn’t just validation - it’s fuel. Day one, again. paulstreet.com
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Paddy Cleary retweeted
Today is special. @garyvee is now a partner in Paul Street. When @Paddyclearly and I started our company, the goal was clear: build the best offering in affiliate and partner marketing. Since then, we’ve driven over $1.4 billion in revenue for some of the best brands in consumer, built a world-class PR and influencer practice, and most importantly - built the best damn team in the business. To say that Gary has been an inspiration to me would be an understatement. No one has done more to shape how brands think about attention, culture, and the creator economy. Having him in our corner isn’t just validation - it’s fuel. Day one, again. paulstreet.com
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Paddy Cleary retweeted
Introducing Fin: The world’s first AI Chief Financial Officer. Fin outperforms humans 100% of the time. RT + Comment “FIN” and I’ll send you an AI agent that saves 6-7 figures/year.
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Paddy Cleary retweeted
We raised $10M to K*LL UGC ads. Marpipe (built in collab w/ Meta) unlocks a hidden ad type that drives ~200% better ROAS than UGC. If you're an e-com brand, Marpipe can make you $100k+ in 30 days. Bold claim? Let me prove it 🧵
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Paddy Cleary retweeted
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I’m in literally 50-60 slack channels across different teams. Especially if you’re remote — Celebrate the wins louder than you Correct a fumble I’ve asked a lot of founders how they highlight wins or losses and some say they do private slacks or an auto app in slack that sends kudos and some just say  “No, it’s a waste of time.” This couldn’t be a worse take. You have to do it publicly. You have to put them on a pedestal. Let the team know they can brag and it not be viewed as cringe or tacky The confidence will create more confidence which creates even more confidence Correct in private. Celebrate in public.
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Paddy Cleary retweeted
First-time founders focus on product. Second time founders focus on distribution. A worse product with better distribution wins almost every time! People often ask how we won the market with Wayflyer.. Product? Sure, we had a good product, but at the end of the day the product was cash and you could argue there were better offerings out there. Underwriting? There's a great underwriting team at Wayflyer. But great underwriting means being conservative, turning down a lot of deals you could have said yes to. We took the view that loose underwriting was a sure-fire way to blow up the company. Wayflyer really won the market because we did a better job of reaching customers than our competitors. We had a great sales team with the perfect strategy. And once growth slowed for our competitors, they loosened their underwriting strategy which ultimately led to them failing. Product is important, but good distribution wins.
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Paddy Cleary retweeted
2 days of being the dumbest person in the room. All In Summit was such an amazing time, and we got some of our favorite brands involved @hexclad, @liquidiv, @drinkpath 🔥 @chamath @Jason @DavidSacks @friedberg @elonmusk
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Paddy Cleary retweeted
Never go full Founder-Mode
One of the most bizarre Silicon Valley stories has taken a new twist. Bolt founder Ryan Breslow wrote to investors earlier this week naming several shareholders who had backed his chaotic attempt to raise $450 million at a $14 billion valuation.
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Paddy Cleary retweeted
I wrote a 20,000 word Notion guide on Personal Finance for Startup Founders Covers equity, fundraising, how to set up cap table, raising money, taxes, hiring & compensating your team, running finance, selling secondaries & exiting RT or Comment this post & I'll DM you a copy
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I swear this isn't a greenscreen
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Paddy Cleary retweeted
💪
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Paddy Cleary retweeted
HAPPY DAD HARD "ICED TEA" IS OFFICIALLY LAUNCHING MARCH 1 IN 🇺🇸!! CALL/VISIT YOUR STORES AND REQUEST IT!! • 1G OF SUGAR • 100 CALORIES • GLUTEN FREE • CAFFEINE FREE • NON-CARBONATED
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Vegas this weekend with the most random but awesome group of humans. @Paddyclearly @shrayvj @drewfallon12 @aaronpaulos @AdamGreenfeld And more 😂
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Great partners and great people are how you build a True Classic. 🚀 Shoutout to @harleyf and @tobi at @Shopify for being reliable partners. Thank you to @Lifetimelyio for giving us clarity. Thank you to @wayflyerapp for being there when we needed you. Thank you to @klaviyo and @PostscriptIO for our retention efforts. Thank you to @Meta for being our backbone on acquisition. And thank you to @BYahalom and Matt Kawadler for being the killers you are.
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And within 24 hours he has a personalized board of world-class mentors. cc: @aaronpaulos @danmurrayserter
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Paddy Cleary retweeted
🚨 It’s Annual Planning season. And I’m giving away all my custom templates. They’ve helped me: + Grow and sell @ampush for 8-figs + Build up a $1B venture studio + Scale scores of startups as an angel RT + Reply with the word BOOTSTRAP…and I'll send them your way.
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If you're a parent struggling to get gifts for your kids this year, create an Amazon wishlist and tag it here. We'll do our best to help. 🎁🎄
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