Tekside is a leading DevOps company that “bridges & connects” tech ecosystems so clients can execute marketing better.
Guelph, Ontario
Joined February 2020
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Tekside.io retweeted
These 14 email marketing technologies and tactics are considered by our consultants to be Proven Essentials–that is, high adoption-high impact trends that every brand must master. blogs.oracle.com/marketingcl… #emailgeeks
Tekside.io retweeted
Canadian marketers call on all parties to exercise leadership and modernize Canada’s #privacy law. Advance #BillC27. #cdnpoli @FP_Champagne @BrianMasseMP @RickPerkinsMP #cdnpoli hilltimes.com/story/2023/02/…
Have you heard? This week we're launching a #newsletter! Subscribe now to get access to unique POVs, key industry research, perspectives from our President @Geofflinton and down-to-earth-tips you need to know ow.ly/KDtZ50DaS1t #marketingmasters #digitalmarketing #martech
Tekside.io retweeted
What are the key pillars to lead high-performing remote teams? Peter Awad from @Tekside_io shares his perspective bit.ly/32xP1Ff
This year's Digital Marketing Pulse Survey from @IpsosCanada highlights access to expertise is the top reason for bringing #emailmarketing to an #agency. Ipsos observes "clients need to rely on their agency partners for specialized knowledge" @CdnMarketing ow.ly/HXC650C29jt
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Gartner survey reports that marketers allocate almost 60% of their budgets towards #ownedmedia (website, mobile marketing), and #earnedmedia (social marketing, SEO). Leveraging #ownedmedia is a smart strategy to maximize financial impact!
The Gartner CMO Spend Survey 2020-2021 shows that marketers will fuel growth by focusing on existing customers and brand strength. Gartner analyst Ewan McIntyre shares 8 key findings here. #GartnerMKTG #CMO #Marketing gtnr.it/3453JoH
A powerful #ETL software is key for delivering dynamic marketing campaigns at speed and at scale. Thanks for the opportunity to share our story @HitachiVantara @Pentaho #bestofbreed #martech #digitalmarketing ow.ly/HIRh50B1Cjk
Welcome to Tekside.io and their nimble marketing & technology services team of #fullstack technology experts! We're looking forward to helping you "activate" your marketing programs even more.
Founder @Geofflinton is a longtime CMA member and industry veteran🙂
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Many factors are contributing to the increasing speed and pace of #marketing. #COVID19 has accelerated these changes. Interesting to see how companies apply practical #MarTech
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#Automated processes increase efficiencies, plus saves time and money. Each month, our agency executes over 6,000 automated deployments! #devops #marketingautomation
Research shows the average company has over 180 marketing technology components. Now is the time to think about what you need moving forward (ie. mission critical) and who you need internally & externally to help you. #MarTech #marketoon marketoonist.com/2019/03/the… via @tomfishburne
Speed is a competitive advantage in marketing:
“The ability to gather, organize, interpret, and act on data and analytics will be the defining competitive differentiator of our lifetimes. Companies that embrace it will have an edge” #datadrivenmarketing ow.ly/quOp50ADdYi
#COVID19 has resulted in a large influx of new requests from Tekside clients, with 70% of tasks being flagged URGENT. Our new #connectors, #integrations, and #automated programs help us deliver on time! #digitalmarketing #emailmarketing #devops
Our team has been working together to #elevate digital marketing programs for our clients. Tekside's "Best of Breed" tech ecosystem experienced a 30% increase in automated activity and executions since the start of #COVID19! #CoreValues #DigitalMarketing #AgileMarketing
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#Discipline means staying focused on our "why". Our purpose at Tekside is to give back to our communities to nurture growth. Helping others and creating value is the key. #CoreValues
This week's #CoreValue: #Innovation. Right now, #COVID19 is pushing the envelope for greater innovative thinking within companies. #Marketers need to #rethink the tech applications you actually need, and how you can re-engineer processes.
Context is key to interpret and make sense of data! #EmailMarketing #DataDriven
A reminder that all numbers are relative, #emailgeeks. Is 1% a small or big number? It depends on what you're talking about. A 1% open rate is catastrophically small, while a 1% spam complaint rate is catastrophically huge. Context is everything.
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Being #smart means leveraging opportunities, making #marketing processes efficient, and tracking critical numbers. Learn the "new rules" in marketing, but also have a down-to-earth perspective. Start the right conversation! #CoreValues
The Role of Agencies is Changing... Are You Ready? Read our new blog post here: ow.ly/7f0A50A974f #DigitalMarketing #SystemsThinking #MarketingOps #agencies
#Knowledge is our #CoreValue this week at Tekside. Our team has applied knowledge & expertise in #DigitalMessaging, #MarTech, #DevOps, #ETL, #Data, #Microservices ... and so much more!