Audience + news product strategist. Now @NewspackPub. Was @devex @latimes @newsdeeply @nyuniversity & biz journo. 💌 Talk to me about coaching and consulting.
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Joined October 2009
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Kim Bode retweeted
Maybe my fav @ONAConf session so far: “Beyond the newsletter boom: Robust strategies for genuine engagement”
Super helpful, actionable insights from @the_langow, @elanazak, @NajjaNotes
#ONA23
ALT A presentation slide details steps for audience feedback, including Facepile surveys, which saw a big jump in newsletter feedback for The Washington Post
Thanks, Damian. What a nice stroll down memory lane! – at L'Aiguillon-sur-Mer, France
Revisiting this excellent 2019 @NewspaperWorld interview with @kim_bode on community-centered journalism.
wan-ifra.org/2019/01/engaged…
"I hope there’ll be a time when every journalist feels as comfortable engaging with the communities affected by their coverage and learning more about their views, questions and stories. Ultimately, I believe this is key to achieving the highest possible impact."
We're not done yet with newsletters! 💌
If you aren't either, join us at ONA in Philly next month as we explore what's next for newsletters strategies.
#ONA23 session highlight: Beyond The Newsletter Boom: Robust Strategies For Genuine Engagement. Join @kim_bode, @the_langow, @elanazak and @najjanotes to learn everything you need to cultivate loyalty and sustainable growth. ona23.journalists.org/regist…
ALT A promotional card that reads, "ONA23 highlight: Beyond The Newsletter Boom: Robust Strategies For Genuine Engagement."
One of the best newsletter pieces I've read in a long time: wan-ifra.org/2023/05/how-sub… Thx @NewspaperWorld!
Kim Bode retweeted
📣 Working on a newsletter?
Don’t miss this amazing session at #NPASummit2023 by @the_langow & @kim_bode! ⬇️
Workshop: Develop your own newsletter!📰
Have you bought your Summit ticket yet? 🎟️
👉 newsproduct.org/summit/form👈
Kim Bode retweeted
The most common mistakes I see on newsletter signup pages:
1. The description of the newsletter doesn't explain the VALUE people get from subscribing.
2. The description of the newsletter is too generic - it sounds like a million other newsletters.
Kim Bode retweeted
@SonnyMJiles called @NewspackPub the best thing since sliced bread at #kmf2023. @LocalMediaAssoc Is out with the numbers to back it up. bit.ly/3mFDPmA
Love seeing projects have long legs🕷Like the volunteering newsletter @the_langow worked on as part of @sojcagora's Engaging Communities program. What an evolution from our 1st strategy sessions in Portland to a well-deserved @NiemanLab top story!👏
nie.mn/3Ap6PmL
Please come and serve my community and me with quality journalism. We’re hungry for it😋🤤 – at Brooklyn, NY
🚨🚨🚨 Big hiring news: Come work with me at one of the best independent newsrooms in the country. The @LongBeachPost is hiring for THREE amazing journalism jobs. And they're not just fun and fulfilling, they're well-paid. 1/5
Glad to see our session on driving newsletter revenue, engagement and growth being helpful for publishers looking for sustainability at #INSS2022 💌 – at Austin, TX
Excellent panel at #inss2022 on newsletter strategy. Thank you @irenemckisson @hthompson @kim_bode —I learned a lot from you.
Exactly my first thought & they're not. Wonder if they checked the audience overlap. Beyond oversaturating recipients it must've been intense operational stress editing, producing, testing & QAing. But hey, you live, you learn - & try to not burn (the audience) out along the way!
Being a newsletter geek, I've signed up to several @semafor newsletters as I was curious to see what kind of product they would create. Now I'm curious to know if all these newsletters are meant to go out on same day/almost same time because that definitely feels overwhelming 🤔
Looking forward to welcoming you next week @FraZaffarano — and can’t wait to see what you’ll create @devex! – at Long Beach, CA
Kim Bode retweeted
The Washington Post's The 7 newsletter is only a year old, but it's become the paper's fastest growing newsletter, with almost 900,000 subscribers. digiday.com/media/why-the-wa…
Go get ‘em, Judith! 💌 – at Long Beach, CA
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Kim Bode retweeted
Mark your calendars, @newsproduct Summit is coming back with tons of learnings and insights from the smartest, most caring global community of news product thinkers! – at Ciudad Autónoma de Buenos Aires, Argentina
🚨Exciting news!🚨
🎉Next year’s NPA Summit will take place between April 26th and 28th, 2023!🎉
🗓️Mark your calendars!🗓️
We’ll provide further information and details, including on how to register and a call for proposals, in the coming weeks and months ahead.
ALT NPA Summit 2023 - April 26, 27, 28th. Presented with Open News.