Guide marketers in implementing and adopting marketing intelligence, analytics and activation solutions. I help businesses tell and execute their stories.
Los Angeles, CA
Joined March 2008
- Tweets13.7K
- Following566
- Followers1.3K
- Likes1.9K
Marc Vermut retweeted
As I keep saying, it’s not about spending! Never has been! It’s 100% about imposing a kind of pain and dominance.
In FY23, federal spending is ~24% of GDP
If Republicans got Biden to agree to their full discretionary spending cuts in debt-limit negotiations - which he won't - then spending a decade from now would be ... ~24% of GDP.
nytimes.com/2023/05/24/us/po…
Marc Vermut retweeted
Curious about the science behind attention metrics? Join us on June 7 for a tour of the ARF's "map" of the attention measurement space. Learn how companies are using eye tracking, biometrics, & AI to measure attention & enhance ad creative: bit.ly/ARF060723 #ARFAttention
Marc Vermut retweeted
Read this. Share it. Send it. @roripn @russelneiss didn’t have to be heros until the villains showed up.
This quoted post is unavailable.
Marc Vermut retweeted
Hands down the best story I've read on the student debt crisis. Historically informed journalism. “We are in danger of producing an educated proletariat. That’s dynamite! We have to be selective on who we allow to go through higher education.” lohud.com/story/news/educati…
Marc Vermut retweeted
This would’ve been unimaginable before Trump’s time as president. He gave permission for all these fascist Anti-Semitic White Nationalists to crawl out from under their rocks and start terrorizing people who assumed nothing like this could stalk the streets of today’s America.
This Sunday the National Socialist Club- a Neo Nazi hate group was harassing residents around Harvard and right next to Quincy House. The year is 2022 and Anti-Semitism is on the rise we must do all we can to stop it. Below is video of the group.
teapawt.org/LorenCrowe/status/1592…
Marc Vermut retweeted
What does it take to win the @ANAmarketers #GeniusAwards ? Join @mvermut for the Ins and Outs of ANA Genius Awards webinar on Thursday, 5/19 at 1pm ET to find out. Register now: bit.ly/3Ll2Km8
Marc Vermut retweeted
In 1959, Eugene Ionesco wrote the absurdist play Rhinoceros in which one by one, an entire town of people suddenly transform into rhinos. At first, people are horrified but as the contagion spreads, (almost) everyone comes to accept that turning into a rhinoceros is fine. 1/
Marc Vermut retweeted
31? I’ll allow it. 😉
This Post is from an account that no longer exists. Learn more
Marc Vermut retweeted
Are #CDPs critical to marketing success & will they continue to remain relevant in the future? Watch our on-demand #BraveNewWorlds2021 panel to hear what experts from @ActionIQinc, @Capgemini, and @awscloud have to say: bit.ly/3EtWVAw #MarketingSolutions #DataManagement
Marc Vermut retweeted
Doing attribution and analytics is a marathon, not a sprint. – Marc Vermut, @Neustar @mvermut @the_ARF
#ARFSequentAAA #attributionanalytics
Marc Vermut retweeted
JUST announced: Neustar's #UnifiedIdentity is now available for @SnowflakeDB customers, offering identity resolution to bring together offline and online identity in real time, so brands can plan, activate, & optimize campaigns across channels. Read more: bit.ly/3bmormi
Marc Vermut retweeted
Having Neustar's Unified Identity available in the @ActionIQinc CDP ensures that marketer’s first-party data will be of the highest quality and deliver the greatest scale. We’re thrilled to keep the discussion going with our partner, #ActionIQ: bit.ly/3vXTPB1
Marc Vermut retweeted
Marketing strategies that worked pre-pandemic won’t necessarily work now. @mvermut discusses how travel and hospitality marketers are adapting their marketing and data collection practices for this new era. #travelindustry #travelmarketing @skift skift.com/2021/06/17/neustar…
Marc Vermut retweeted
The new era of mass personalization is here. Is your #travel 🧳 brand ready? RSVP for the @skift #Hospitality and Marketing Summit on 6/16 to learn how to optimize your #marketing from our own @MVermut, VP, the Knowledge Lab: bit.ly/3v54Heq
#MarketingSolutions
Marc Vermut retweeted
The proven benefits of multi-touch #attribution or #MTA do come to those who wait (and work on it). Join @mvermut, VP, The Knowledge Lab at #Neustar at @MMAglobal's MATT Unplugged Virtual to learn more.
RSVP now 🗓: bit.ly/3hil4kP
#ShapeTheFuture #MarketingSolutions
Marc Vermut retweeted
Digital transformation within 📺 is fueling growth for both brands and networks. In this joint report from @ispottv and #Neustar, discover the 4 key priorities #marketers need to embrace to take advantage of new opportunities to drive outcomes: bit.ly/2Q85vAi
Marc Vermut retweeted
Despite what retailers have long heard (& feared), Amazon isn't taking over the world. Get the scoop on this & other #retail 🛒 predictions in the latest episode of #NoHype, where @PreciseTarget's @robmcgovern5 joins @allysondietz & @DevonDeBlasio #podcast bit.ly/3wKri1M
Marc Vermut retweeted
Here are the 4 key principles brands and media companies need to embrace to succeed—and drive growth—in the age of digital TV, according to @ispottv and Neustar: bit.ly/3tbc5Fa #MarketingSolutions
