Crafted to Connect

Johannesburg, South Africa
Joined July 2023
Brands That Want To Remain Relevant Need To Design For Attention From The Start: You wanna know what the future of advertising looks like? Pause for 5 minutes and have a read! It’s a real eye opener. @naritive reveals all... modernmarketing.co.za/brands… via @Modern_Marketin
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What does it take for brands to remain relevant in an increasingly competitive and fast-changing advertising landscape? Read our interview with @naritive, brand sponsor of the Wesbank @NewGeneration_0. modernmarketing.co.za/brands…
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Naritive retweeted
Viewable is not the flex. Attention is. Lumen measures the reality of attention through eye-tracking while Naritive builds ad experiences that earn it, hold it and turn attention time into action. Because being seen is not the same as being noticed by a human.
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Naritive retweeted
In 2008, @rafiq, Founder of Web AddiCT & CTO of @naritive Tech joined the RLabs Family. In 2011, he began supporting the Grow Academy during its early development phase. As we look toward the next frontier of social innovation, the spirit of collaboration that brought us together has become our greatest lever for scale. Great things happen when "future-first" energy meets community-driven infrastructure. Our recent session with Rafiq Phillips in Johannesburg reflected on 15 years of “Making HOPE Contagious,” while diving deeper into how we can further bridge the gap between education and meaningful economic participation through strategic tech partnerships. We are not merely looking for vendors or champions, we are looking for "Opportunity Partners" who believe that Africa’s youth are the world’s most underutilised resource. #RLabs #MakingHOPEContagious #WebAddiCT #NaritiveTech #WebDevelopment #SocialInnovation #TechForGood #Partnerships #CapeTownTech
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South African startup @Naritive Tech has officially joined the highest echelon of the Google for Startups Cloud Programme: The Scale Tier. More Details: fintechnewsbyte.com/sas-nari…
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Programmatic without attention is just noise. @lumenresearch Spotlight Test: +50% more attention vs IAB. @naritive campaigns: 20-40s dwell • 30% lift • 9% CTR. Real humans looking longer, engaging more, clicking more. That’s the bar now. What’s your festive reporting say?
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“Where others optimise the past, we build for the future.” In this Technology Spotlight, Alex , at @naritive , lifts the lid on how the company is redefining digital advertising. Read the full story lnkd.in/eUhm4zUR #Naritive #UltimateAsset #Adtech #TechnologySpotlight
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