@nedrocksa

Our mission is to help organisations discover and deliver technology products that create value.

 Cape Town, South Africa
nedrock.com
Joined March 2016
  • Tweets1.1K
  • Following351
  • Followers182
54Media
Be sure to engage with these companies exhibiting at this year's conference. @africanimpactin , @iaforg , @AfricaPLA , @nedrocksa & @flyethiopian
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Annu Augustine has spent 25+ years in tech helping teams build products that truly matter. Founder of @nedrocksa , she’s shaping Africa’s next generation of product leaders with a mix of Silicon Valley best practices and African market realities. Catch Annu live this October at the Inspire Africa Conference 2025 in Kigali. Register now at inspireafricaconference.com. #InspireAfricaConference #IAC2025 #ProductLeadership #DigitalTransformation #BuildForAfrica #TechLeadership #AfricaTech
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In our endless chase of objectivity & numbers in product work, it is quite easy to miss that almost every product we use & love was created due to a subjective insight followed by a creative leap by one person (or a tiny team), and then followed by even more creative execution.
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SVPG #ProductManagement Quote of the Day
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When some senior leaders join a team, they think that the previous leaders & team must be idiots because “Look at all the problems here”, often not realizing that it took extraordinary effort & insight to even get to the stage where it became necessary to hire said senior leader.
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NedRockSA retweeted
Paul Graham
@paulg30 Jul 2022
When you describe what your startup does, describe it in the most matter of fact way possible. Professional investors hate having to decode marketing-speak. Describing your startup in grandiose terms is the mark of a noob.
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Your customers’ feedback about what’s most painful & frustrating about your product is typically a lot more trustworthy than their take on what new features you should build.
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NedRockSA retweeted
Zain Kahn
@heykahn2 May 2022
Apple, Nike, Coca Cola. 3 legendary companies. 1 common marketing trait: Great copywriting. Here are 10 copywriting tips to help you master marketing:
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Looking forward to speaking to @kdxxl this Wednesday about product strategy, product teams and African expansion @paystack. Come join us! #productmanagement #productstrategy meetup.com/Cape-Town-Product…
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Good product management is more craft than procedure and is best learned through an apprentice model, says @RichMironov. Read more at mironov.com/show-tell/

Product Coaching and “Show, Don’t Tell”

I sometimes find product management teams composed entirely of first-timers, where not a single person has any previous experience as a product manager (PdM).  Instead, it’s made up of internal...

mironov.com
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Great #startup story from #india, love how @meeshotech iterated through early #MVPs and listened to customer feedback, now evaluated at $ 5 billion. forbesindia.com/article/take… #startups #indianstartups

Online shopping: How Meesho's big, bold bets took it close to $5-billion valuation at lightning...

The speed of app downloads has been equally matched by the startup's pace of funding. Can the internet commerce platform maintain the momentum?

forbesindia.com
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People of Product, want to learn how to plot a career plan and become a strong product leader? Join this @prodleader webinar feat. @nedrocksa Founder & CEO @annua, and our Head of Product, @rogernort. Date: Thurs, Oct 21st | 4:30 PM CAT Register: ✅ lnkd.in/gehhe9ki ⬅️

LinkedIn

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lnkd.in
Institute Of Product Leadership@prodleader8 Oct 2021
How to formulate a self-development plan? How to carve your career path & develop into a strong product leader? Save your spot : bit.ly/3Dm9hJL #nedrock #careers #future #productmanagers #productleader #growth #motivation

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if you treat people like chess pieces, don't be surprised if they show the initiative and creativity of chess pieces ~@KentBeck
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So looking forward to kickstarting @nedrocksa’s #coachingcircle for product managers. We are privileged to have @Cara_Faye join us as facilitator. Thanks for your guidance Cara! #productmanagement #productowner @rogernort @Bobby_Seq @ShabnamOsman @richardaf @masharty
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No company takes a bunch of subject matter experts, sends them to a class, and then makes them a software engineer. So why is that okay for Product Managers? #prodmgmt
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A focused and compelling #productstrategy based on qualitative and quantitative insights is the most important contributions of product leadership. @cagan #productmanagement #prodmgmt
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Special thanks to @RajeshNerlikar from @prodify for speaking @nedrocksa’s coaching circle yesterday. Thanks for answering our questions and sharing your #productmanagement knowledge. Got great feedback from all the attendees. #prodmgmt #productstrategy
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The different types of insights used formulate a good product strategy - Qualitative, quantitative, technology and industry insights @cagan #productmanagement #productstrategy #prodmgmt
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Friendly reminder. Contempt, arrogance, character attacks, and the like are not Radical Candor or valid forms of criticism...These are forms of Obnoxious Aggression.
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Any product managers looking for new opportunities? Please DM me, helping a number of my clients hire new PMs. Ideally based in Cape Town or South Africa. #prodmgmt #productmanagement #productmanager
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