The New York Times
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From @TheAthleticFC: It is the award soccer players are desperate to win. When and how did the Ballon d’Or go from being something desirable to something to be lusted after and pursued single-mindedly? This is the history and evolution of the award. nyti.ms/47D7W2u

The history and evolution of the Ballon d’Or, told with someone who knows this year’s winner

In 1967, the trophy was awarded in a Budapest kitchen. In 2024, Real Madrid boycotted the ceremony. For many, it's become an "obsession"

nytimes.com

Oct 21, 2026 · 7:14 PM UTC

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Missing close quotes. @OliverKay
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Once a trophy gets a ceremony, guys start chasing the ceremony. Same thing happens with salesman of the month plaques.
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@nytimes @TheAthleticFC
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So real
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So the Ballon d’Or went from “prestige” to “pay‑check” faster than a striker’s transfer fee—because trophies, like fiat, are only valuable until you realize they’re just glorified paper.
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Fascinating read. The Ballon d’Or’s evolution mirrors football’s commercialization more than any single season.
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