Waterloo, ON
Joined January 2012
Hiring impacts business risk
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We’re proud to be named to @FastCompany’s Most Innovative Companies of 2026. Hiring is built on signals that don’t predict performance. AI is making it worse. Hiring is now about measuring how people think, adapt, and make decisions in the role. That’s what Plum's building.
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Your tools aren't the problem
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Stop hiring the same role
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Optimize the user not the tool
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You know your cost per hire. Do you know if that hire produced a return? The real cost shows up later in slower ramp, missed targets, and management drag. Hiring is capital allocation, not a transaction. Download Hiring ROI: And the Costs You Overlook: hubs.la/Q044qY8p0
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Hire potential not proof
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Fear keeps people obsessed with old hiring methods
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Onboarding mistakes hurt the team’s productivity
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Innate traits drive long-term success, not resumes
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Treat talent like a CEO-level concern
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Behavior predicts performance better than culture buzzwords
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Past experience doesn’t predict future performance
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Evidence-based hiring scales your organization effectively
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Potential predicts long-term success, performance doesn’t
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Burnout isn’t always about workload. It’s about stacking drainers with no drivers in between. One small shift in order can change the whole day. Planning helps. Closure helps. Playing with the cat doesn’t hurt either. hubs.la/Q0415rDg0
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Hiring HR professionals works better when fit is assessed early. Some abilities are foundational. Others can be developed. In Forbes, our CEO shares how understanding inherent strengths upfront leads to better hiring and stronger retention in HR. hubs.la/Q040YgPF0.
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Clinical mis-hires cost more than money. They impact care quality, burnout, and team stability. Plum’s ROI calculator shows the savings when you hire for fit, not just resumes. Start here: hubs.la/Q040xTrN0 #healthcarehiring #HiringROI #PlumIO
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Support team turnover is expensive. Early exits = lost time, drained CSAT, higher costs. Plum’s ROI calculator shows the true cost, and how hiring for fit cuts it fast. Try it here: hubs.la/Q040xGzf0 #customerservice #employeeexperience #retention #plumio
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