Marketer. https://teapawt.org/t.co/GfSTvQJTnE | https://teapawt.org/t.co/8LzqPhMDPH
Miami, FL
Joined December 2009
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- Followers11.4K
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Ryan Stewart retweeted
Even though Fiverr's CEO just said SEO is "going away", he gave my favorite earnings call so far this quarter.
"I think that brand loyalty is changing. And yes, it is a very high risk because agents don't care and they don't have brand loyalty."
"So you need to optimize for things that they do care about. I'm not going to go into the details for obvious reasons, but it's uncharted territory, much like doing SEO 20-something years ago was uncharted."
"Think about Microsoft and their dominance in enterprise software. Now, if they put a lot of emphasis on Copilot as a channel for customers, and Copilot can actually deliver the output, then it's going to be harder to sell enterprise software"
If those quotes are interesting to you, I think you'll enjoy the full transcript, which should be easy to find.
Not because he has all of the answers, but AI is clearly something he thinks about a ton, so it's pretty thought-provoking and generally rare to hear from a CEO.
As always, I've attached my (very) simplified summaries of what companies have said so far.
They're short takes from much longer conversations, so please do your own research before making investment or marketing decisions.
I love diving into these, so hopefully you find them useful 🙌
Ryan Stewart retweeted
In the coming weeks, we plan to start testing ads in ChatGPT free and Go tiers.
We’re sharing our principles early on how we’ll approach ads–guided by putting user trust and transparency first as we work to make AI accessible to everyone.
What matters most:
- Responses in ChatGPT will not be influenced by ads.
- Ads are always separate and clearly labeled.
- Your conversations are private from advertisers.
- Plus, Pro, Business, and Enterprise tiers will not have ads.
Ryan Stewart retweeted
The greatest gift: Jesus
“For God so loved the world that He gave His only begotten Son, that whoever believes in Him should not perish but have everlasting life. For God did not send His Son into the world to condemn the world, but that the world through Him might be saved.”
John 3:16-17
Ryan Stewart retweeted
Absolutely worth three minutes of your time.
Dan Lanning with a lot of really poignant thoughts on the Charlie Kirk assassination.
"The US could learn a lot from our locker room... You walk in that locker room you've got guys of different races, backgrounds, religions, and you've got a team that loves each other."
H/T @MattPrehm for the question
Ryan Stewart retweeted
AI video (like this) is CRUSHING it right now for lawyers...but only if you know how to finesse it.
The trick?
Knowing how to shoot the right footage with humans, then use AI to create engaging scenes and scale your content outputs.
What you’re seeing is just a 3-second clip pulled from a 30-second video we shot. Our editing team grabbed the hook and used AI to cut it into an engaging scene.
In this case, it’s a play on our service—we run ads to help lawyers build brand awareness and, as I like to say, “make them famous.”
We turned that idea into creative, ran it as an ad, and it’s pulling lawyers straight into our funnel.
The best part is these videos can be used for both paid ads and organic posts, allowing you to scale creative output with minimal inputs.
If you’re a lawyer and you’re not testing AI video yet… you’re leaving attention (and cases) on the table.
#lawyer #lawfirmmarketing
Ryan Stewart retweeted
AI search is changing how people hire lawyers.
When someone asks ChatGPT for “the best lawyer near me,” the answers don’t come from ads — they come from trusted citations.
Here’s what influences whether your law firm shows up:
✅ Authority signals – Verified listings, bar associations, and reputable legal directories.
✅ Content quality – Clear, well-structured answers on your website that match client questions.
✅ Entity consistency – Your name, address, and practice areas consistent across the web.
✅ Client reputation – Reviews, testimonials, and case results that establish credibility.
✅ Local relevance – Proximity and local citations that tie your firm to the area you serve.
Google isn’t the only search engine anymore. If you’re not optimizing for AI platforms, you’re already falling behind.
The firms who adapt to Generative Engine Optimization (GEO) will own the next decade of client growth.
#LawFirmMarketing #AIsearch #LegalMarketing #LawFirmGrowth
Ryan Stewart retweeted
Most lawyers are still making commercials—slow-mo courthouse walks, dramatic handshakes, the kind of stuff built for TV.
Problem is, TV is dead. Social isn’t TV.
People don’t come here to watch your commercial, they come here to be entertained, informed, or educated.
If you want your ads to work, stop making commercials and start making content.
Here’s how:
📷 Skip the stock images — they might get clicks, but they don’t convert into clients.
📷 Shoot vertical video only. Nobody’s turning their phone sideways.
📷 Mix it up:
Talking head videos from YOU (the lawyer)
Behind-the-scenes of your staff with captions
Memes & trending creative
Bottom line: your ads are boring. Adapt or keep wasting money.
Ryan Stewart retweeted
👀 This trend is fascinating to watch. These are the leads my agency has received from Chat GPT in the last year. What's even more interesting is so far the closing ratio on them is higher than SEO and YouTube. So they are GOOD leads.
I think this is the first time in my career I've seen a contender that Google should actually be scared of.
Ryan Stewart retweeted
Miami is home to some of the most innovative digital marketing agencies in the industry. These top 8 agencies, led by visionary founders, are shaping the future of Miami's digital marketing scene with the latest tools and strategies. Our ranking covers their impact, expertise, and reputation as Miami's top digital marketing firms in the game. Link in comments.
1.) Alphametic – Founded by @SearchDecoder
2.) @WebrisAgency – Founded by @ryanwashere
3.) On The Map, Inc. @OnTheMap – CEO: Kristaps Brencans
4.) @itsabsoluteweb - Founded by @RomanYoffe
5.) @OutsmartLabs -Co-Founded by David Azar
6.) @DigitalSilkCo - Founded by Gabriel Shaoolian
7.) @Heydayad - Co-Founded by Maria Fernanda Graterol
8.) Roar Media - CEO: @jacqueshart
ALT Top 8 Digital Marketing Agencies in Miami
Ryan Stewart retweeted
As a lawyer, you've probably tried Google's Local Service Ads before.
Maybe they worked great initially but then performance dropped off.
Or maybe you never got the quality of leads you were promised.
You're not alone.
After managing LSAs for over 100 law firms, we've seen exactly why most firms' campaigns fail – and more importantly, how the top performers are still getting quality leads at 1/3 the cost of traditional PPC.
I just published a video breaking down the exact changes Google made to LSAs in the last 6 months, and how successful firms have adapted their targeting to maintain lead quality.
This is the same approach that helped one of our clients revive their failing LSA campaign from 2 leads per month to 47 qualified leads – all while other firms in their market saw their LSA performance continue to decline.
Watch the video below 👇
Ryan Stewart retweeted
A friend and fellow SEO could use some help fighting cancer in his family.
If you can help, please do.
gofund.me/161c3a18
Ryan Stewart retweeted
"The SEO Blueprint" by @ryanwashere made it to our list of the best #seo books of all time!
mostrecommendedbooks.com/lis…
Ryan Stewart retweeted
Great feature on @Miami_Living about how our founder and CEO @ryanwashere is changing the way the agency game is played.
miamilivingmagazine.com/post…
Ryan Stewart retweeted
Working on a Shopify SEO audit.
Really like the structure from @BlueprintTrng @ryanwashere
