We’re a design-first technology studio bringing brands to life on the web. Led by @jennyheintz & @mikewagz.

Philadelphia, PA
Joined October 2018
Self Aware retweeted
we finally got to collab with @mikesmith187 @Smith_Diction 🙌 labor of love 💕
I don’t know how to properly post web work on here but we just made a new site for Caphe Roasters and it is so fun. Caleb absolutely crushed it. Go buy some coffee!! Check it out here ↓ capheroasters.com Designed by: Caleb Sun Dev: @selfawarestudio (@mike_wagz) 🐲
3
1
22
2,587
Self Aware retweeted
I don’t know how to properly post web work on here but we just made a new site for Caphe Roasters and it is so fun. Caleb absolutely crushed it. Go buy some coffee!! Check it out here ↓ capheroasters.com Designed by: Caleb Sun Dev: @selfawarestudio (@mike_wagz) 🐲
23
3
3
310
17,990
Self Aware retweeted
The clients have signed off on the idea. Now add a new stakeholder who hasn't seen anything but holds all the power.
30
303
37
5,405
251,152
Self Aware retweeted
graphic designers in 2014
This Post is from an account that no longer exists. Learn more
3
63
3,928
71,700
The web never should have progressed beyond this
Jackie Chan’s Official Home Page in 1995
10
440
3
8,870
104,865
Self Aware retweeted
Replying to @okdan @memberful
Huge thanks to the team at @Goodside_Studio and @selfawarestudio for bringing this to life. They were fantastic partners in helping us find and step into our voice. Memberful is a unique and special company, and I couldn’t be happier with how it came together.
1
1
6
221
Self Aware retweeted
Big day! We just launched a new brand for @Memberful. New look, new site, and finally a brand that matches our point of view. Memberful is for operators who want to own their membership business completely; not rent it. memberful.com
6
2
1
16
2,257
so where are all the cool vibe coded things
3
10
780
Self Aware retweeted
tried to use @superwhisper while my newborn was crying
2
2
20
1,216
"...there is probably no better example of [the typeface's] efficacy than on the museum’s website, making it instantly different from hundreds of other museum websites and establishing a very unique visual language that is both classic and contemporary. 🔥
4
269
The folks @selfawarestudio poured their hearts into making an unbelievably beautiful and modern site. And they are PHILLY PEOPLE representing our city on a global scale. The fact that people love to get mad at rebrands these days just feels so sad and tired.
2
3
41
4,674
watching everyone complain the Philadelphia Art Museum didn’t work with Philly creatives on the rebrand when we did the website and we live in Philly
2
2
33
2,750
This website has a “simplify fonts” checkbox in the footer (third screenshot is after it’s toggled on). Never seen this before.
New Work: PhAM (2025) In collaboration with @gone___fishing, we reimagined the digital home of the Philadelphia Art Museum, designing and building a platform to showcase its legendary collection, exhibitions, and events, and bring Gretel's bold new identity to life online.
1
14
3,377
Well I absolutely love it. Great job @GretelNYC gretelny.com/philadelphia-ar…
6
2
2
58
5,711
New Work: PhAM (2025) In collaboration with @gone___fishing, we reimagined the digital home of the Philadelphia Art Museum, designing and building a platform to showcase its legendary collection, exhibitions, and events, and bring Gretel's bold new identity to life online.
5
3
1
64
8,532
👀
Three brand new museum brands on the Parkway in Philly. How we feeling? PMA Rodin Calder Gardens
1
6
1,417