part 2 is here! you might discover a keyword before your competitors, but Apple Ads can discover it for them. here's why Broad Match, Search Match, and app relevance are changing the ASO game in competitive markets.

i think old school aso is becoming less effective in competitive markets. here's why we need to rethink our metadata strategy. any comments, likes, or reposts would encourage me to share part 2, about its connection to apple search ads. thanks! :)