walid (@TheWalid) header
walid (@TheWalid) profile picture

ceo @ breadwinners club | helping consumer apps with tech UGC and paid ads | campaigns include @perplexity_ai @kalshi @partiful @figma

Dallas, TX
Joined May 2010
Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)Photo by walid (@TheWalid)
met my kobe tonight
finally met these legends @PlaykitUGC collab coming soon 👀
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backing 2 more founders this year. would love to chat with folks building in AI / agents space.
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walid retweeted
how many ugc agencies are there wtf
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Introducing Catalyst. What do you believe? How would you trade on it? You notice data centers are popping-up everywhere, gold will skyrocket, or just know that Labubus will go out of fashion. Catalyst researches your ideas, builds the optimal strategy, monitors events, and executes trades. Autonomously.
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walid retweeted
companies will look for this person and have the most boring product. truth is the people that fit this category actually care about what they're marketing
literal hardest role to hire for rn and every ai startup wants someone > chronically online (knows trends) > has taste & can create (new media) > understands ai & technical > can execute with quality (operator) such a small niche of folks who can do this
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just booked my ticket to SF tech week, who should i meet?
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pov your boss is gen z
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walid retweeted
my first biiiiiig launch at anthropic is finally here!! 🫶 projects are a huge labor of love from the claude code team - it's the only way i've been working with claude for the last several months (including using projects...to build projects!!) spam the coordinator with any and all tasks you have on the fly, and watch claude smartly delegate your work to threads and report back to you with only the things that need your attention. enjoy <33
Projects now run from one conversation, starting in Claude Code. You describe what needs doing, and Claude directs parallel threads that keep working after you close your laptop. In beta today for select Pro and Max users in cloud sessions; coming to all Claude users soon.
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Instinct is to consumer agents what Perplexity was to AI search. (This is an endorsement, not a criticism)
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AI platforms are stealing from artists > Millions spent on data centers to replicate human music > Rarely pay the musicians they train on AI should amplify creativity, not steal from humans Introducing Hook: the world’s first social platform for music that pays artists & fans To celebrate our launch, we’re picking the 10 best tracks made on Hook. There's $10,000 up for grabs plus a repost from your favorite artist. Comment your favorite artist below and we’ll send you a link to the challenge.
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walid retweeted
starting to think who you surround yourself with is everything the breadwinners club brought together a room of founders, creators + internet friends in nyc last week and it was such a good reminder that the best things happen when you get everyone offline more of this <3
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NYC Tech Founders & Growth Marketers Cancel your plans tonight and come join @launchpoint and @UseCorgi at the original Instagram office. Meet some of the fastest scaling companies all brought together in one room for food and drinks RSVP below
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walid retweeted
SEE YOU IN JANUARY MUMBAI 🇮🇳🖤 MY FIRST SHOW IN THE MOTHERLAND!!!!!!!! @LollaIndia
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some of my fav photos I took of the @perplexity_ai merch 📷
don't want to say i'm the first tech bro to suggest the "swag" → "merch" rebrand (clock the date) but now everybody calls it that sorry to the rest of the world for co-opting a cool word and making it uncool :( i can only hope the things i make are enough for your forgiveness
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Advice I'd give anyone in their 20s: 1. Move to NYC, SF, ATX, etc. 2. Join a company with A+ players. 3. Immensely overdeliver on your work. 4. Do it for years and build a reputation. Once you've built that, you can do whatever you want for the rest of your life.
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just two of your fave app marketers @TheWalid
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every good gen z marketer I've hired ran a fan account as a kid this is eva, who had 20k people in a shawn mendes community at 12 genuinely think this is a better signal than a marketing degree. mine are too embarrassing to say. what was yours ??
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Try out @polarbrowser !
Got $1742.40 USD refund after 1 promoting @polarbrowser to dispute a loom (Atlassian) surprise bill e2e holyyy has to be the best AI browser tool
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walid retweeted
kaia gerber writes fanfic btw fandoms are going to become one of the biggest marketing channels over the next few years people don’t just consume culture anymore, they build on top of it, make edits, write stories, create inside jokes + entire communities the brands + apps that figure out how to naturally enter those worlds are going to win
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walid retweeted
billion dollar app idea rn is taking advantage of the wattpad crackdown you have millions of readers + writers suddenly looking at what else is out there get the biggest writers over first, make importing stories insanely easy, go all in on fandom + community the audience already exists, the content already exists, and now there’s finally a reason to switch consumer opportunities do not get much clearer than this
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