Head of Behavioural Planning at Total Media. Mostly tweet about applying behavioural science to advertising. Occasionally about cricket, hip hop & politics.
London
Joined February 2009
- Tweets380
- Following256
- Followers216
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Will Hanmer-Lloyd retweeted
Had it confirmed Lord Davies of Gower is a member of the shadow cabinet, and this is a genuine account.
Will Hanmer-Lloyd retweeted
please use this tactical voting website to find out how best to utilise your vote to push the Tories into third place on Thursday and change the balance of power in parliament for a generation. Spread the word! 8/8 stopthetories.vote/
Will Hanmer-Lloyd retweeted
Morning all, Just in case you need it in the next 24 hours 🛑
stopthetories.vote/
Will Hanmer-Lloyd retweeted
We've written to @Conservatives to ask them to remove the “Tax Check UK" rebrand of @CCHQPress. This misrepresents posts on the account as an impartial fact checking service. Voters deserve better.
Will Hanmer-Lloyd retweeted
BREAKING: Just under 500,000 people have registered to vote today.
If we can get an additional 125,000 people registered by 23:59, we will break the record for the highest number of registrations in one day.
#RegisterToVote gov.uk/register-to-vote
Will Hanmer-Lloyd retweeted
EXCLUSIVE
The chief Treasury civil servant wrote to Labour two days ago saying that the £38 billion/£2,000 tax attack “should not be presented as having been produced by the civil service”
He said he had reminded ministers of this
Due to winning lots of new clients we are hiring two new strategists at Total Media. If you're interested we'd love to hear from you. totalmedia.co.uk/careers#cur…
Will Hanmer-Lloyd retweeted
No HS2 = no ambition for our country just when the whole world is looking at us. Now is a time to be AMBITIOUS! #GreatDecision
Will Hanmer-Lloyd retweeted
Tory MP Michelle Donelan: “We are the Party of facts”
*VT compilation of Tory lies*
Victoria Derbyshire: “There was never a proposal to use 7 bins, we can’t find any council that wants to decide when you can go to the shop & Labour have never proposed taxing meat”
#Newsnight
Will Hanmer-Lloyd retweeted
How you can apply behavioural science to market research - including the idea that sometimes it’s best to ask people what they think others might do…
A new piece for @MarketingWeekEd by me and @Willlloyd of @TotalMediaUK
marketingweek.com/sex-lies-m…
Will Hanmer-Lloyd retweeted
This week, we are focusing on the importance of market research, but how do you get truthful survey responses?
Richard Shotton & Will Hanmer-Lloyd's column explores how behavioural science offers some excellent workarounds to get closer to the truth.
marketingweek.com/sex-lies-m…
Will Hanmer-Lloyd retweeted
Loewy's MAYA principle - why if you're launching a genuinely radical product you might want to make it appear more familiar
A new piece by me and @Willlloyd of @TotalMediaUK for @MarketingWeekEd
marketingweek.com/behavioura…
Will Hanmer-Lloyd retweeted
i use @canva for *literally* one minute & i think i'm an art director or something
Will Hanmer-Lloyd retweeted
NEW:
Britain’s grim winter of strikes, falling incomes and a worsening NHS crisis is not some unfortunate series of events
It’s the inevitable result of a decade of Tory austerity that steadily weakened the state’s capacity to respond to shocks
enterprise-sharing.ft.com/re…
Thread:
In a new piece for @MarketingWeekEd @rshotton and I look at how behavioural science is just as important to B2B marketing as it is for B2C marketing marketingweek.com/social-pro…
Will Hanmer-Lloyd retweeted
The illusion of control - how even a commodity becomes more appealing if people have been allowed an element of control
A piece for @MarketingWeekEd by me and @Willlloyd
marketingweek.com/richard-sh…
Will Hanmer-Lloyd retweeted
A new piece from me and @Willlloyd at @TotalMediaUK on costly signalling in @MarketingWeekEd
How consumers think better of a product the more spend they think the brand has invested in advertising
marketingweek.com/richard-sh…
