FERMÀT just closed a $45M Series B fundraise led by @vmg_partners! Excited to have @QEDInvestors, @GreylockVC, @BainCapVC, and @CourtsideVC continue their support alongside this incredible new partnership — and thrilled to see the story covered by @axios today. Today, @fermatcommerce is becoming the infrastructure layer for adaptive commerce - AI that creates tailored shopping experiences in real-time for every visitor, whether human or agentic. Our proprietary commerce graph learns from every interaction to optimize entire shopping journeys. This funding enables three critical investment areas: ➝ AI Development: Real-time experience generation and optimization capabilities ➝ Enterprise Expansion: Scaling our agency partnerships and enterprise sales teams ➝ Infrastructure: Building for both human and agentic shoppers as commerce evolves We're not just building software, we're defining an entirely new category. The future isn't about better checkout flows. It's about commerce experiences that actually understand who's in front of them. Massive gratitude to our team who continues pushing boundaries, our clients who trusted us early, and investors who share this vision. Check out the full story below!👇

Today we are excited to share that we raised $17M to accelerate our mission: enabling ML powered consumer experiences for ecommerce brands. We founded @fermatcommerce to help brands directly engage consumers effectively across all channels. When we talk to marketers, everyone knows that the best consumer journey is one that is specific to the offer, hook, and channel where the consumer engages. It’s clear that having the same website experience for a new collection release email, vs a google search, vs a video ad on social should be different. However, with today’s tools, it’s simply too much work to create unique experiences for each of these cases. FERMAT is the first and only platform that has solved this problem at scale. Over the last year since we’ve been in market, we’ve served over a hundred high growth brands including @trueclassictees , Jack Archer, @mindbodygreen , U Beauty, and Nood. FERMAT enables brands to offer seamless end-to-end shopping experiences for consumers, resulting in more efficient advertising performance. And today, we launched FERMAT Forever Links. A simple way for marketers to change the destination of a campaign without needing to edit the link in the creative. Marketers can now keep their best creative in market while easily swapping out the offer, the product, or the entire landing page experience. Finally, the raise! We’re excited to announce that we’ve raised an additional $17M, bringing our total capital raise to date to over $30M. Notable to us is that we’re partnering with Scott Friend at Bain Capital Ventures who led to the round. Our existing investors at Greylock , QED Investors, and Courtside Ventures also participated, and we’re grateful for how supportive they continue to be. This new capital enables us to be exceptional partners to our brand customers for many years to come. Reach out to us to learn more about how we can help!